Director of Admissions

The Plaza Rehab and Nursing Center -

The Director of Admissions & Marketing (DAM) is responsible to oversee and direct the coordination of all referrals and admission into the Facility and develop.

Marketing works with the administrative, marketing, sales and admissions staff to oversee the coordination of all inquiries, admissions, sales calls, public relations, community events, correspondence and communication with customers at the designated facility shall be in accordance with the philosophy, policies and procedures established by the company.

Manage the Center customer flow (referral), admissions process including community sales, referral management, and admission sign-in, through post-admission. Meet census goals by working with the center's interdisciplinary team to coordinate customer flow into and through the nursing center. Guide the center sales program which ensures : strong customer, referrer, and payor satisfaction; appropriate market penetration; positive public image; maximization of center QMix and Average Daily Census (ADC) goals.

Build and grow census and quality mix by developing the market and providing prospective patients / responsible parties with appropriate information and assistance in choosing a nursing center. Develop relationships with a growing base of referral sources, leading to a consistent flow of referrals to the center. Majority of time allocated to external sales development.

The Director of Admissions & Marketing works with the administrative, marketing, sales and admissions staff to oversee the coordination of all inquiries, admissions, sales calls, public relations, community events, correspondence and communication with customers at the designated facility shall be in accordance with the philosophy, policies and procedures established by the company.