Strategic Planning & Campaign Management
Lead the creation and execution of multi-channel marketing campaigns for both residential and commercial properties across key U.S. markets (Phoenix, Los Angeles, Chicago, Seattle).
Align marketing strategies with leasing and sales goals; track performance and report on ROI across digital and offline efforts.
Partner with leasing, development, and asset management teams to develop tailored messaging and positioning for each property.
Support brand development and long-term portfolio positioning across property types and markets.
Residential & Commercial Marketing Initiatives
Develop and implement go-to-market strategies for lease-ups, stabilized multifamily assets, and commercial listings (retail, office).
Manage ongoing marketing support for occupied communities, including resident retention efforts, events, and communications.
Maintain and update property websites to reflect current availability, promotions, and accurate branding.
Oversee all public-facing review platforms (Google, Yelp, Apartments.com, etc.), ensuring timely and professional responses in alignment with brand tone.
Coordinate commercial marketing efforts including collateral, signage, broker outreach, and listing maintenance.
Maintain quarterly updates of commercial space availability and corresponding marketing materials.
Creative Development & Content Production
Direct the development of creative marketing assets including ads, brochures, renderings, video content, floor plans, and signage.
Ensure consistent brand voice and visual identity across all properties and marketing channels.
Collaborate with internal designers and external creative vendors (graphic designers, photographers, videographers, signage providers).
Digital Marketing & CRM
Manage customer journeys using CRM tools (e.g., Yardi / RentCafe), including automated email campaigns and audience segmentation.
Support and contribute to paid media strategies across social media, Google Ads, ILS platforms, and display networks.
Optimize web presence with SEO best practices, landing page enhancements, and regular content updates.
Project Coordination & Vendor Management
Manage external vendor relationships across print, digital, signage, photo / video, and fabrication.
Oversee production timelines, coordinate approvals, and manage marketing budgets and project schedules.
Cross-Functional Collaboration
Serve as the marketing liaison to development, leasing, construction, and property management teams.
Assist in public relations and community engagement where applicable.
Support internal team initiatives with campaign reporting, presentations, and performance insights.
Administrative & Organizational Support
Maintain internal marketing archives, documentation, and asset libraries.
Assist with leadership presentations, analytics summaries, and performance recaps.
Minimum Qualifications
Education & Experience
Bachelor's degree in Marketing, Communications, Business, or a related field.
24 years of experience in real estate marketing, preferably across both multifamily and commercial portfolios.
Skills & Competencies
Strong understanding of property marketing, branding, and digital strategy.
Experience with platforms such as Yardi, RentCafe, Apartments.com, Google Business, and major social media channels.
Proficiency in Adobe Creative Suite (InDesign, Photoshop) and Microsoft Office.
Excellent project management, organization, and stakeholder coordination skills.
Ability to adapt and prioritize in a fast-paced, deadline-driven environment.
Knowledge of the commercial real estate and brokerage landscape is a plus.
Work Environment
This position operates in a professional office setting in Phoenix, AZ. Occasional property site visits or attendance at marketing events may be required. Travel to other markets may occur on a limited basis.
Physical Demands and Work Environment
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job, the employee is occasionally required to stand; walk; sit; use hands to finger, handle, or feel objects, tools or controls; reach with hands & arms; climb stairs; balance; stoop, kneel, crouch or crawl; talk or hear; taste or smell. The employee must occasionally lift & / or move up to 25 pounds. Specific vision abilities required by the job include close vision, distance vision, color vision, peripheral vision, depth perception, & the ability to adjust focus.
Note
This job description in no way states or implies that these are the only duties to be performed by the employee(s) incumbent in this position. Employees will be required to follow any other job-related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments. All duties and responsibilities are essential functions and requirements and are subject to possible modification to reasonably accommodate individuals with disabilities. To perform this job successfully, the incumbents will possess the skills, aptitudes, and abilities to perform each duty proficiently. Some requirements may exclude individuals who pose a direct threat or significant risk to the health or safety of themselves or others. The requirements listed in this document are the minimum levels of knowledge, skills, or abilities. This document does not create an employment contract, implied or otherwise, other than an "at will" relationship.
About The Company
Onni has been building communities for people to live, work, and play for over half a century. Our success reflects our commitment to our employees and partners, and our dedication to quality construction, innovation, sustainability, and customer satisfaction. Our expertise expands across North America, with offices in Vancouver, Toronto, Los Angeles, Seattle, Phoenix, and Chicago.
How To Apply
Please apply through the link on the job posting and attach your resume and any other required documents. We thank all applicants for your interest in the Onni Group. Note that only those applicants under consideration will be contacted.
Marketing Manager • Phoenix, AZ, US