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Job Title : Associate Social Media Director
Department : Marketing and Communications | University Communications
The Associate Social Media Director at The Ohio State University is a seasoned communications professional who is keenly aware of the power of social media to shape conversations and drive public awareness. This individual is a core part of the university’s Public Affairs and Executive Communications teams and is a key collaborator across the institution for proactive and reactive issues management. An experienced crisis manager, content creator and an expert at forecasting issues, finding and following trends, this individual has demonstrated skills in analyzing online conversation, metrics and analytics, writing content, creating visual assets and creating and executing strategy to support a wide variety of institutional and executive level priorities. This individual must also have a robust understanding of the state and community as well as be able to stay ahead of the changing landscape.
A detailed project management mindset and ability to work with tight deadlines and adapt to changes is vital in this role. This individual must excel at building collaborative relationships across the Ohio State community and testing and learning to establish best practices. The Associate Social Media Director is a strategic communicator who understands how social channels fit in with larger communications efforts, crisis response and coordinated content development. Reporting to the Director, Public Affairs and working closely with the Director of Executive Communications and serving as a key collaborator with the enterprise social media team, this role will consult with campus partners to prioritize efforts and help manage department workflow in a fast-paced environment where responsiveness and collaboration are highly valued. Successful candidates will have previous experience in managing robust online communities and triaging emerging issues. The Associate Social Media Director must be able to work autonomously, prioritize work, identify business needs and participate in the development of solutions that further the institution’s priorities.
On-campus work on the Columbus campus or other locations is required, including evening and weekend work when necessary.
Required Qualifications :
Bachelor’s degree in communications or other related course of study and six (6) years of experience in a public affairs-focused communications position, including five (5) years of experience of social media listening, monitoring or issues management or an equivalent combination of educations and experience. Strong learning acumen related to new platforms and ability to teach others; successful experience working with numbers, metrics and, analysis; proven experience collaborating with varied teams; occasional evening and weekend work required.
Desired Qualifications :
Eight to twelve (8-12) years of experience in a public-affairs-focused communications position, including seven (7) years of professional experience in social media listening, monitoring or issues management; experience in higher education and navigating a large & complex organization strongly preferred.
Function : Marketing and Communications
Subfunction : Social Media
Career Band : Individual Contributor - Specialized
Career Level : S4 - Consultant
Additional Information :
The Target Hiring Range for this position is $81,800 to $106,900 per year.
OSU will not sponsor applicants for work visas for this position.
Location : University Square South (1032)
Position Type : Regular
Scheduled Hours : 40
Shift : First Shift
Final candidates are subject to successful completion of a background check. A drug screen or physical may be required during the post offer process.
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The university is an equal opportunity employer, including veterans and disability.
As required by Ohio Revised Code section 3345.0216, Ohio State will : educate students by means of free, open and rigorous intellectual inquiry to seek the truth; equip students with the opportunity to develop intellectual skills to reach their own, informed conclusions; not require, favor, disfavor or prohibit speech or lawful assembly; create a community dedicated to an ethic of civil and free inquiry, which respects the autonomy of each member, supports individual capacities for growth and tolerates differences in opinion; treat all faculty, staff and students as individuals, hold them to equal standards and provide equality of opportunity with regard to race, ethnicity, religion, sex, sexual orientation, gender identity or gender expression.
Director Social Media • Columbus, Ohio