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Digital marketing • sandy springs ga
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Vice President of Marketing
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General AssemblyDunwoody, GA, United StatesVice President of Marketing
StimLabsRoswell, GA, United States- serp_jobs.job_card.full_time
The VP of Marketing is responsible for Marketing, Branding, Product Management, Advertising, and Promotional activities for StimLabs. The Vice President works with cross-functional teams to execute product marketing plans, including demand generation, portfolio management, marketing campaign, digital marketing, communication, and creative plans.
Responsibilities
- Responsible for downstream marketing activities and the development of team members
- Develop in-depth knowledge of StimLabs' markets and products
- Plan and implement cohesive marketing campaigns, in a timely manner, that drive demand, support sales efforts and improve engagement
- Build marketing campaigns across multiple sites of care
- Develop strong content and own the messaging of value proposition
- Implement plans by working cross-functionally (Sales, Market Access, R&D, Compliance, Regulatory, and Legal), gaining their buy-in and support
- Drive the development of a digital platform across multiple channels
- Manage the product portfolio and associated activities
- Partner with Sales Operations to develop training content, KPIs, analyze market trends, and develop actionable insights
- Support strategic marketing activities such as executive presentations, market assessments, and other analysis
- Manage vendor relationships, timelines, and budgets
Skills
StimLabs was founded in 2015 with a desire to advance the state of regenerative medicine. In pursuit of this goal, StimLabs has gathered exceptional scientific and clinical minds to develop and commercialize new bioactive technologies. While current technologies in medical devices, pharmaceuticals, and tissue banking provide useful products, StimLabs believes in the untapped synergy at the intersection of these independent domains. In the first steps towards this vision, StimLabs has launched a suite of next-generation amniotic-derived products. The success of these initial offerings has created a foundation on which StimLabs will continue building the future of regenerative medicine.