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Marketing coordinator • baton rouge la
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Job Description
Job Description
Salary :
SASSO is partnering with one of our clients to identify a Marketing Manager to support the planning, coordination, and execution of marketing initiatives for a portfolio of sports equipment and lifestyle brands poised for rapid growth and expansion. This role will serve as a key connector between internal stakeholders, agency partners, and vendors to ensure campaigns are delivered on time, on brand, and on budget. The ideal candidate has a strong background in sports marketing, thrives in fast-paced environments, and brings the confidence, adaptability and organizational skills to coordinate multiple projects while building trusted relationships with diverse stakeholders.
ESSENTIAL DUTIES AND RESPONSIBILITIES
- Serve as the central point of coordination for brand marketing initiatives, aligning strategies across creative, digital, and retail channels.
- Collaborate with cross-functional teams to ensure marketing campaigns support direct-to-consumer, retail sales and direct-to-organization goals.
- Partner with creative teams to brief projects, review deliverables, and provide actionable feedback to maintain brand consistency.
- Manage campaign timelines, budgets, and deliverables across multiple stakeholders including agencies, vendors, and internal teams.
- Support execution of integrated marketing campaigns across paid, owned, and earned channels, ensuring alignment with brand positioning and product launches.
- Assist in managing influencer partnerships, affiliate programs, and social content initiatives to amplify reach and engagement.
- Coordinate email and SMS marketing efforts in collaboration with creative and e-commerce teams to drive customer engagement and retention.
- Track project progress, flag potential risks, and proactively address challenges to maintain schedules.
- Monitor market trends, competitor activity, and audience insights to inform campaign planning.
- Contribute to campaign reporting, helping analyze key performance metrics and providing recommendations for optimization.
QUALIFICATIONS
Education and Experience :
Behavioral Competencies :
WORK ENVIRONMENT AND PHYSICAL DEMANDS