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Marketing director • des moines ia
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Account Director - Two Rivers Marketing
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Account Director
The Account Director is the primary strategic leader and business owner for their assigned client engagements. This role is responsible for translating complex client business objectives into high-impact, integrated marketing strategies, ensuring strong brand stewardship, and driving consistent account growth. The Account Director serves as the senior relationship manager, focusing on executive and mid-level counsel, conflict resolution, and overall financial performance.
What Our Account Director Will Do Once They're Here
- Develops ongoing strategic recommendations that solve business objectives for their clients, above and beyond contracted client engagement.
- Serves as primary business owner for both client and internal account teams for all elements relative to their clients.
- Maintains deep understanding of their clients, their competitors, their target audience profiles and their industry / segment.
- Demonstrates deep understanding of the client's organizational structure and operations.
- Ensures that team is successful with execution of entire client engagement.
- Ensures alignment of creative and client strategy.
- Manages assigned client services team members.
- Ensures that client signs contracts and SOWs / work authorizations prior to initiation of agency work.
- Manages out-of-scope requests at program / campaign level.
- Manages client budgets and financial metrics.
- Ensures accurate and thorough ongoing revenue forecast for their clients.
- Manages existing client revenue goals and projections.
- Manages client / agency performance review.
- Completes timesheet daily.
- Other relevant duties to the position as assigned.
Key Areas of Impact
Strategic Leadership and Brand Stewardship
Account Management and Financial Oversight
Team Leadership and Development
Admin
Essential Skills and Qualities
What Our Account Director Will Need To Succeed
Why Two Rivers Marketing
Professionally, we're big enough to give you the opportunity to work with global B2B brands and move up in the ranks in a stable, growing company. Culturally, 2RM does things differently than typical shops. As an employee-owned agency, we put our associates first. Our commitment to work / life balance is like none other. At 2RM, you don't feel owned by your job. Like we always say, you won't live here. You'll thrive here. Our values drive how we work and who we hire. You will see these values ingrained in how we support our customers and work with team members in the work environment we've created.
This job description reflects the general duties of the job but is not a detailed description of all duties which may be inherent to the position. Reasonably related additional duties may be assigned to the individual Associate.
VGM Group, Inc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.