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Job Description
Job Description
Company Description
TRUEWERK, based in Denver, Colorado, is reimagining life and work in the trades by engineering the world’s most technically advanced, high-performance workwear. Today’s trade professionals rely on apparel that keeps them safe, comfortable, and capable of performing at their best. By innovating technical fabrics that deliver unmatched performance in hot weather - or that layer together effectively in cold and inclement conditions - TRUEWERK proudly supports the men and women across the trades who are building tomorrow. TRUEWERK serves customers in the U.S. and Canada via TRUEWERK.com, Amazon, and through our wholesale, retail, and enterprise sales partners. With nearly 50 hardworking employees, TRUEWERK is on a strong growth trajectory and is passionate about developing its people and culture in support of its mission.
Job Description
After a decade serving loyal TRUEWERK customers through our successful ecommerce and enterprise channels, we’re excited to bring our performance workwear to retail stores for the first time ever! We’re looking for passionate and experienced wholesale or retail apparel merchandisers located in or near Central Colorado, Southern Wisconsin, or Northern Illinois to join us in this exciting journey.
You know that feeling when a store display just works—when the gear’s dialed, the team’s fired up, and the whole space screams performance? That’s what you’ll create as a TRUEWERK Brand Field Representative . You’ll be our boots on the ground in retail stores—building relationships with associates, running product deep-dives, fine-tuning merchandising, and making sure TRUEWERK shows up strong every time.
If you love being on the move, talking shop, and making workwear look damn good—we’ve got your next mission.
This is an in-the-field role that requires travel up to 75% of the month to retail locations in Washington, Illinois, Wisconsin, Kansas, and Missouri - with more to come! You will also be expected to visit TRUEWERK’s headquarters in Denver, Colorado twice a year for seasonal product launches.
In this role, you will :
Plan and Execute Store Visits
- Map out weekly store routes and schedule visits in advance, including coordinating associate training sessions.
- Visit stores on a weekly basis, ranging from 4 - 10 stores in each region, to maintain a strong and consistent field presence and ensure retail displays reflect TRUEWERK’s brand standards.
- Gather on-the-ground intel during store visits—identify competitor brands, track which products are selling, and make note of retail shoppers’ feedback.
- Identify stores that may need additional support or more frequent visits based on visual displays and inventory findings.
- Maintain ongoing communication with the TRUEWERK Wholesale Leader to share insights, ask questions, and support the health of each retail relationship.
Represent the TRUEWERK Brand In-Store
Maintain Visual Merchandising & Inventory Standards
Communicate Insights and Collaborate Internally
Qualifications
When visiting stores in or near the employee’s home region, travel will be done by car using the employee’s personal vehicle. Mileage will be reimbursed at the standard rate.
Additional Information
TRUEWERK is committed to providing fair and competitive compensation through a combination of base salary and performance-based bonuses. Other benefits include but are not limited to :
Salary Range : $55,000 - $60,000 base salary + bonus
Applications for this role are expected to be accepted through August 8, 2025.
TRUEWERK is an Equal Opportunity Employer and prohibits discrimination and harassment of any kind. All employment decisions at TRUEWERK are based on business needs, job requirements, and individual qualifications, without regard to race, color, age, religion, family or parental status, pregnancy, sex, gender identity, sexual orientation, national origin, disability, genetic information, or any other protected characteristic as outlined by federal, state, and local laws.