Lead Marketing Technology SolutionsDeWinter Group • Boston, MA, United States
Lead Marketing Technology Solutions
DeWinter Group • Boston, MA, United States
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job_description.job_card.job_description5+ yearsof overall experience, with at least1-2 yearsexperience directly managing or working with Foundations and / or IKAUN. Deep expertisein working with experience management databases (preferably Foundation and / or IKAUN), marketing automation systems, and data mapping. This isn't a learning role—you need to be a subject matter expert. Demonstrated abilityto work autonomously, manage your own time effectively to meet project goals, and feel comfortable engaging with executive-level decision-makers. Experience withdocumenting key processes, workflows, and performing data analysis.SQL knowledge is desirable. Strong communication skillsto provide clear and concise status updates to the project team and collaborate effectively with an outgoing, highly social team across multiple departments, including a clear understanding of thelegal environment.
Title : Lead Marketing Technology Specialist
Job Type : Permanent
Target Start Date : ASAP
Work Location / Structure : Hybrid (3x a week onsite : Tuesday through Thursday) in Boston, NY, or DC
About the Opportunity
Our client, a leader in theLegal Servicesindustry, is seeking a skilled Lead Marketing Technology Specialist to join their team for a permanent engagement. This is a crucial role focused on fully owning and optimizing their core experience management software, driving operational efficiencies, and supporting the firm's business development initiatives. This is a high-impact position that requires a self-motivated professional who can effectively integrate technology with strategic firm objectives in a fast-paced, social environment.
Key Responsibilities & Deliverables
- Day-to-day administration of the firm's experience management system (Foundation), responsible for implementing global changes and maintaining the database to ensure the firm is leveraging the system’s full functionality.
- Defining projects to enhance existing data, refine workflows, and create operational efficiencies across the firm.
- Monitoring integrations to ensure accurate data flow across marketing automation, CRM, and the firm’s time and billing system.
- Identifying and implementing opportunities to leverage automation across firm systems.
- Collaborating with the Business Development team on experience used in pitch materials, crafting thorough matter narratives, designing and exporting pitch materials, and researching / tagging clients and matters.
- Designing useful and strategic reports for the business development team.
- Collaborating with the Senior Marketing Technology Operations Manager to oversee the vendor relationship and execute product enhancements.
Required Skills & Experience
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Technology Lead • Boston, MA, United States
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