VP of Marketing

VP of Marketing

Aspire.io is the world's first word-of-mouth commerce platform that leverages your brand's ambassadors, influencers, affiliates, customers, user-generated content, and social ads to accelerate marketing results across paid, owned, and earned channels. Since 2014, Aspire's industry-leading software platform, combined with our award-winning Agency Services team, has served household names such as M&Ms, Keurig, Samsung, HelloFresh, Dyson, and many other high-growth ecommerce companies while paying out $100M to creators around the world.

The Role

We're looking for a strategic, collaborative, and growth-oriented Vice President of Marketing to lead our marketing organization. This role will focus on strengthening our market position, driving predictable pipeline growth, and building a high-performing team that partners cross-functionally to achieve company goals.

As a key member of the leadership team, you'll shape the company's marketing strategy and elevate how we communicate our value to the market. You'll lead efforts to enhance operational rigor, evolve team structure to scale efficiently, and refine go-to-market strategy in close partnership with Sales, Customer Success, and Product.

What You'll Be Working On :

Redefine Market Positioning & Drive Brand Leadership

• Define and communicate a differentiated value proposition in the creator marketing and influencer space, positioning the company as the leading platform that turns creator content into measurable business outcomes.
• Develop messaging frameworks and a clear narrative that align Sales, Product, and Marketing around a unified story.
• Build thought leadership through content, events, partnerships, and community engagement to establish the company as an industry authority.
• Partner with People Operations to enhance employer brand visibility and attract top talent.

Influence Product Direction & Create Cross-Functional Alignment

Drive Predictable Pipeline Growth and Performance Tracking

Lead and Develop the Marketing Team

What We're Looking For :

Must-Haves

Nice-to-Haves

Benefits & Perks

The base salary for this role is between $180,000-240,000 and this role will be eligible for bonus. Please note : The final offer amount will depend on factors like experience, expertise, and location, and may differ from the range above. This range also excludes additional benefits, such as equity, 401(k), and medical, dental, or vision insurance.

Our compensation philosophy : we use a market-based approach to compensation. This means we use a series of compensation tools to help us understand how companies value this role in the U.S. market based on function, level, geographic location, and positions benchmarked against similar-stage growth companies. To comply with local legislation and provide greater transparency to candidates, we share salary ranges on all job postings regardless of desired hiring location. Final offer amounts are determined by multiple factors, including geographic location and candidate experience and expertise, and may vary from the amounts listed above. We have competitive pay bands for all other countries based on market standards.

Equal Opportunity

Aspire is proud to be an Equal Opportunity Employer. We celebrate diversity and are committed to creating a welcoming and inclusive environment for all. Please apply to this role if you feel you are a good fit, regardless of your race, color, religion, gender identity, sex, sexual preference, sexual identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, military status, or any other perceived limiting factor. We welcome applicants from all walks of life.