VP, Consumer Product Strategy

VP, Consumer Product Strategy

Join us in inspiring everyone to express their unique beauty. IIPSY is the beauty industry's most powerful platform, uniting brands, creators, and hyper-engaged consumers with unprecedented access to each other through the ultimate beauty membership. Home to sample-size subscription IPSY Original, full-size subscription IPSY Extra, and quarterly, limited-edition collection IPSY Ultimate, we curate beauty for millions of members so they can play, explore, and express their unique beauty every day. We think self-discovery, self-expression, and confidence are beautiful. Agree? Then join us! Explore careers and learn more about our values, culture, and benefits across all our brands.

United States Remote : Remote positions which may be performed in any of the states where IPSY has established a Business presence : Arizona, California, Connecticut, Florida, Illinois, Kansas, Massachusetts, Missouri, North Carolina, New York, New Jersey, Nevada, Ohio, Pennsylvania, Texas, and Washington.

About the Role :

IPSY is seeking a strategically driven operator who can lead and execute our member product strategy for IPSY's existing and future offerings. This key position is focused on accelerating membership growth and delivering exceptional value as we continue to evolve our offerings and experiences.

In this highly cross-functional role, you'll be leading the strategy for membership offerings, benefits, and experiences - responsible for driving the vision and business plan for both current and future programs, maximizing lifetime value of our members across all offerings, and delivering against key P&L targets in partnership with Marketing and Merchandising. You'll work in close partnership with Merchandising, Marketing and Technology to craft a compelling, personalized member experience anchored in product, storytelling, community and data. The ideal candidate is strategically oriented, highly cross-functional, operationally excellent, deeply analytical, and passionate about building delightful consumer journeys that drive business results.

The VP, Consumer Product Strategy reports to the Chief Merchandising Officer and can be fully remote.

What You'll Be Doing :

Strategic & Financial Leadership :

• Create and drive strategy for membership offerings and experience in partnership with Marketing, Merchandising and Technology teams. Working closely with teams on a daily basis to understand current and future opportunities and challenges.
• Own evolution of the vision and business plan for each of our current product offerings and future launches, working closely with Growth Marketing, Brand, CRM, and Merchandising in setting and delivering against ambitious goals for member growth, retention, and member economics.
• Define and execute strategies leveraging the full set of member benefits to drive LTV, reduce churn, and improve member lifetime contribution margin.
• Partner with Finance and Analytics to strengthen forecasting accuracy, performance tracking, and strategic planning.
• Support test-and-learn approaches across pricing, promotions, and incremental features.

Cross-Functional Collaboration :

Operational Execution :

What We Are Looking For :

What We Offer :

EEO Statement : We celebrate diversity and are an equal-opportunity employer. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or any other protected characteristic.

If you need reasonable accommodation in the application or employment process, please contact us.

Salary Range : $225,000 - $275,000 USD