Overview
A Community Manager is at the frontline of our client’s social media success. A cultural miner and connector, they’ll build an engaged online community through the creation of timely content and two‑way communication with audiences and followers. This role supports the overall social media strategy to align audience interests with relevant content and generate engagement. This includes staying on top of the latest meme, TikTok trend or Discord server, as well as contributing to the development of regular reporting, applying findings to determine effectiveness of content to connect with the audience, and adjusting methods accordingly.
Responsibilities
Manage day‑to‑day of social handles (including but not excluding Facebook, Instagram, TikTok, YouTube, and Pinterest) to ensure social strategies are being executed, positively improve audience growth, and drive business growth
Monitor, assess, and respond to ongoing social media mentions, replies, and comments to cultivate brand love and shepherd potential and current customers appropriately
Work directly with the client to identify real‑time opportunities and manage approvals
Develop and manage cross‑channel social editorial calendar to cultivate an organic drumbeat of content, and identify opportunities to leverage paid media to increase reach and engagement
Collaborate with strategy, creative, and content creation teams to develop on‑brief social creative that achieves objectives, engages an audience, and keeps our brands at the forefront of culture
Develop short‑form, text‑only content that embodies a brand’s voice to build organic communities
Collaborate with creative, strategy, and account teams to concept and develop client‑facing presentations and plans that deliver on desired goals
Track social analytics, and provide ongoing reporting that tells a clear story of where we’ve been and where we need to go next
Develop client‑facing sentiment and competitive landscape on an ongoing basis
Help manage surprise and delight programs, including identifying potential recipients
Manage user‑generated content processes for brands including the discovery, outreach, and permission functions
Keep a pulse on online trends, current events, and cultural opportunities relevant to the brand and proactively act on‑brand trends
Lead exploration of emerging social platforms to identify new opportunities to develop creative ways to further engage with audiences and guide purchase intent
Experience
1‑3 years of related experience moderating and managing online communities
1–3 years managing and moderating online communities
Fluency across major social platforms and their best practices
Strong, concise writing with a range of brand voices
Comfort with social analytics and turning data into next steps
A proactive, collaborative mindset and calm under quick turns
Salary Range
Our estimated range for this role is $60k – $70k
Right To Work In The US
You must be authorized to work in the US for any employer. At this time, we are not sponsoring or providing assistance with obtaining work authorization.
EEO Statement
As set forth in McKinney’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.
Government Contracting Notice
As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of our outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows : a “disabled veteran,” a “recently separated veteran,” an “active duty wartime or campaign badge veteran,” or an “armed forces service medal veteran.”
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Community Manager • Los Angeles, CA, United States