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Marketing Program Associate

Marketing Program Associate

Huntington National BankColumbus, United States
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Marketing Program Associate Description

Marketing Operations Associate

The Marketing Operations Associate is responsible for ensuring core Marketing process, structure, and key Marketing operational responsibilities are fulfilled for the department. This position is the primary liaison for Marketing issues and process updates for cross-functional operations partners such aspliance, Legal, Audit, Risk, Sourcing, Digital, and Data and Analytics. The ideal candidate for this role demonstrates technical / domain expertise with strong leadership andmunication skills. To be successful, the Marketing Operations Associate will be a change agent and collaborative problem solver, who balances goals and risks to create efficiencies for marketing and its partners.

Job Description

The Marketing Operations Associate ensures operational efficiencies, checks and balances, and improvements across the department, in partnership with Risk, Legal, andpliance Marketing partners. The Marketing Operations Associate is responsible for four key areas :

1. Project Management oversight and support :

  • Project approvals : This includes reviewing requests for reasonable timelines and ensuring process best practices / learnings are applied
  • Issue escalation and resolution
  • Capacity and troubleshooting support for Marketing Program Managers
  • Sourcing assistance with new vendor onboarding
  • First line regulatory onboarding
  • Support Marketing Program Managers in the timely closure of projects, ensuring proper documentation

2. Legal, Risk,pliance, Audit and Sourcing Liaison :

  • First line of defense oversight for control testing for marketing
  • Procedure adherence and execution for marketing (all teams)
  • Self identifies regulatory and conduct issues through Legal, Risk, andpliance partners and Marketing leadership

    • 3. Procedure and controls management :

  • Initiates and manages first line procedures for all marketing processes, ensuring updates are made when processes change.

    • 4. Crisismunication triage

  • Works directly with the Marketing Crisismunication, Social, Internal and External teams in the event of an incident to rally marketing resources and escalate urgency of execution and approvals
  • Ensures Risk, Legal, andpliance Marketing partners are looped in on all issues immediately depending on the urgency
  • Documents any Marketing operational issues related to an incident
  • Back up execution for Marketingmunications Team

    • 5. Other Operational Duties

  • Manage Business Continuity documentation and Records Retention / Destruction
  • Manage Marketing Operations Sharepoint site and weekly newsletter
  • Partner with customer advocacy team on customerplaint monitoring

    • Basic Qualifications :

  • Bachelor's Degree
  • 1+ years of direct marketing and project management experience

    • Preferred Qualifications :

  • Experience in financial services and / or consumer goods marketing
  • Experience managing agency and vendor relationships
  • Knowledge of database and direct marketing principles including customer segmentation, testing and applying results to improve future campaigns
  • Must be detail-oriented, with an analytical and financial orientation
  • Strong relationship building skills with ability to collaborate effectively across broad stakeholder groups
  • Excellent written and oralmunication skills
  • Experience managingplex, multi-channel marketing campaigns including mail, email and online channels and the ability to manage multiple projects concurrently

    • LI-Onsite

    LI-NG1

    Exempt Status : (Yes = not eligible for overtime pay) ( No = eligible for overtime pay)

    Workplace Type : Office

    Our Approach to Office Workplace Type

    Certain positions outside our branch network may be eligible for a flexible work arrangement. We'rebining the best of both worlds : in-office and work from home. Our approach enables our teams to deepen connections, maintain a strongmunity, and do their best work. Remote roles will also have the opportunity toe together in our offices for moments that matter. Specific work arrangements will be provided by the hiring team.

    Huntington will not sponsor applicants for this position for immigration benefits, including but not limited to assisting with obtaining work permission for F-1 students, H-1B professionals, O-1 workers, TN workers, E-3 workers, among other immigration statuses. Applicants must be currently authorized to work in the United States on a full-time basis.

    Huntington is an Equal Opportunity Employer.

    Tobacco-Free Hiring Practice : Visit Huntington's Career Web Site for more details.

    Note to Agency Recruiters : Huntington will not pay a fee for any placement resulting from the receipt of an unsolicited resume. All unsolicited resumes sent to any Huntington colleagues, directly or indirectly, will be considered Huntington property. Recruiting agencies must have a valid, written and fully executed Master Service Agreement and Statement of Work for consideration. Job ID R0065218

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    Program Associate • Columbus, United States