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Associate Director, US HCP Marketing, Medical Education
Associate Director, US HCP Marketing, Medical EducationBlueprint Medicines, a Sanofi company • Cambridge, Massachusetts, USA
Associate Director, US HCP Marketing, Medical Education

Associate Director, US HCP Marketing, Medical Education

Blueprint Medicines, a Sanofi company • Cambridge, Massachusetts, USA
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How will your role help us transform hope into reality

As Associate Director US HCP Marketing Medical Education Lead you will play a pivotal role in transforming the landscape of systemic mastocytosis (SM) care in the United States. You will lead the development and execution of strategic data-driven education and engagement initiatives that empower healthcare professionals (HCPs) across multiple specialties to recognize diagnose and treat SM including Indolent Systemic Mastocytosis (ISM) and Advanced Systemic Mastocytosis (AdvSM) with AYVAKIT (avapritinib). By championing innovative approaches to HCP engagement and leveraging insights from real-world experience and emerging data you will address the significant challenge of underdiagnosis and help improve patient outcomes across the full spectrum of SM.

In this role you will shape educational content peer-to-peer programs advisory boards congress activities and support omnichannel campaigns using these channels to connect with engage and educate the variety of specialties that manage treat or refer SM patients including allergy and immunology hematology oncology dermatology and gastroenterology. You will work closely with the specialty-focused brand leads to ensure educational strategies and initiatives are tailored coordinated and aligned with broader brand objectives. You will serve as a thought leader and internal advocate for HCP education ensuring that our initiatives are strategically aligned and compliant. Your leadership will unify cross-functional teams and external partners fostering collaboration and amplifying Blueprints voice as a leader in SM.

You will utilize data and analytics to measure the effectiveness of education initiatives continuously refining strategies to maximize reach and impact. By cultivating authentic relationships with key opinion leaders professional societies and other stakeholders you will help ensure HCPs have the knowledge and resources needed to accurately diagnose and appropriately treat SM. Throughout you will embody Blueprints core values of Patients First Trust Optimism Thoughtfulness and Urgency and demonstrate our core competencies including entrepreneurial spirit strategic prioritization ownership and authentic relationship building.

By joining Blueprint Medicines you will have the opportunity to make a lasting impact in a rapidly evolving rare disease space contribute to the growth of a transformative therapy and be part of a high-performing purpose-driven team.

This role will report to the HCP Team Lead.

What will you do

  • Own and lead the development execution and continuous improvement of peer-to-peer education plans across specialties to support brand strategy and evolving HCP needs including creating clear engagement and program maps
  • Lead the creation customization and delivery of educational content and assets for peer-to-peer programs advisory boards and congresses leveraging data and insights to maximize impact
  • Oversee the identification training and engagement of speakers in partnership with regional marketers ensuring high-quality compliant program delivery
  • Collaborate with specialty-specific brand leads to ensure educational initiatives are aligned with brand objectives
  • Work closely with program operations to ensure seamless planning execution and logistics for peer-to-peer education initiatives and related activities
  • Support omnichannel campaigns when peer-to-peer education is a component of the broader strategy in partnership with the Omnichannel Lead
  • Evaluate and expand programming partners platforms and digital formats to broaden reach and engagement with HCP audiences
  • Gather and synthesize insights from HCP interactions advisory boards and field teams to inform future initiatives and identify unmet needs
  • Establish and track KPIs for education tactics analyze performance and optimize programming based on data feedback and market insights; present key findings and recommendations to stakeholders
  • Ensure all educational and promotional materials are compliant and scientifically accurate
  • Manage agency partner relationships workflows and budgets to ensure efficient execution and resource allocation
  • Build and maintain strong relationships with key opinion leaders professional societies and other stakeholders to ensure HCPs have the knowledge and resources needed to deliver optimal care for SM patients
  • Perform other responsibilities as assigned.

What minimum qualifications do we require

  • Bachelors degree (BA / BS) required; advanced degree (MBA or related field) or equivalent experience preferred.
  • Minimum of 8 years of experience in the biotech or pharmaceutical industry with direct involvement in marketing sales or market development.
  • Willingness and ability to travel up to 25%.
  • What additional qualifications will make you a stronger candidate

  • Proven in-line HCP marketing experience required.
  • Demonstrated experience developing and executing peer-to-peer or HCP education programs.
  • Strong understanding of legal regulatory and compliance requirements related to pharmaceutical marketing and HCP engagement.
  • Excellent project management organizational and communication skills with the ability to manage multiple priorities and stakeholders.
  • Experience collaborating with cross-functional teams including commercial medical legal regulatory and agency partners.
  • Ability to analyze data and insights to inform strategy and measure program effectiveness.
  • Experience working on products where a multidisciplinary approach has been key to advancing the market
  • Experience in rare disease Hematology / Oncology or Allergy and Immunology HCP marketing
  • Broad degree of professional versatility with internal drive and curiosity to take on new and challenging roles and responsibilities
  • Flexibility and the ability to plan and nimbly adapt strategy and approaches to changing conditions
  • Motivated by patient focus urgency and personal commitment to high performance results and compliance. Possesses high integrity and exceptional work ethic
  • Commitment to our Core Values : Patients First Thoughtfulness Urgency Trust Optimism
  • Why Blueprint

    At Blueprint Medicines patients are our purpose. Their needs ignite our innovation fuel our urgency and inspire us to go further - faster. We bet on bold people who want to grow push boundaries and lead meaningful change. Here youll do the most impactful work of your career - because our commitment to changing lives isnt just what we do its who we are.

    Patients are waiting. Are you ready to make the leap

    Compensation and Benefits

    The base salary hiring range for this position will be $$220000.

  • Actual base salary offered for this position will be based on a number of job-related factors including but not limited to : experience (including skills and competencies) education training and internal equity.
  • This position is also eligible for the following :

  • Participation in annual bonus program based on Company and individual performance subject to the standard terms and conditions of the program
  • Inclusive total rewards offerings focused on employee choice and professional and personal well-being. These include : medical dental and vision benefits; Modern Health mental health and coaching benefits; medical and dependent care FSAs; generous paid time off (typically includes one-week well-being shutdowns at mid-year and year-end); subsidized commuting or parking benefits; 401(k) with match; generous paid medical parental and family leave programs; disability benefits and more.
  • Based on reasonable estimate for this job at the time of posting; ranges are reviewed periodically and subject to change.
  • To apply just scroll down and click on the Apply Now link.

    Equal Employment Opportunity

    At Blueprint Medicines wefoster an environment of fair treatment and full participationforall of our employees as we navigate complex challenges in pursuing our mission to improve the lives of patients. We celebrate our unique differences and varied career and life experiences so that we can sustain our diverse culture and ensure everyone feels accepted. We arecommitted to non-discrimination equal employment opportunity as well as an inclusive recruitment process. We consider all qualified applicants based on merit and without regard to race color sex gender identity sexual orientation age religion national origin ancestry ethnicity disability veteran status genetic information or any other characteristic protected under applicable federal or state law.

    We will make reasonable accommodations absent undue hardship for qualified individuals with known disabilities. If you are an individual with a disability in need of an accommodation with the application or recruiting process please reach out to . We are also an E-Verify Employer. For more information please see our EEO Policy Statement the E-Verify Participation Poster the Right to Work Poster and / or the EEO Know Your Rights Poster.

    Blueprint Medicines a Sanofi company is a global biopharmaceutical company that invents life-changing medicines. We seek to improve and extend patients lives by solving important medical problems with a focus on allergy / inflammation and oncology / hematology. Our approach begins by targeting the root causes of disease using deep scientific knowledge in our core focus areas and drug discovery expertise across multiple therapeutic modalities. We have a track record of success with two approved medicines including AYVAKIT / AYVAKYT (avapritinib) which we are bringing to patients with SM in . Leveraging our established research development and commercial capability and infrastructure we aim to significantly scale our impact by advancing a broad pipeline of programs ranging from early science to advanced clinical trials in mast cell diseases and solid tumors. For more information visit and follow us on X (formerly Twitter; @BlueprintMeds) and LinkedIn .

    Required Experience :

    Director

    Key Skills

    Early Childhood Education,Classroom Experience,Education Administration,Lesson Planning,Special Education,Adult Education,Teaching,Curriculum Development,Administrative Experience,Leadership Experience,Program Development,Supervising Experience

    Employment Type : Full Time

    Experience : years

    Vacancy : 1

    Monthly Salary Salary : 180000 - 220000

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