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Product Marketing Manager
Product Marketing ManagerDune • Madison, WI, US
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Product Marketing Manager

Product Marketing Manager

Dune • Madison, WI, US
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About The Role

We are hiring a Product Marketing Manager to lead positioning, messaging, and go-to-market for Dune's onchain data analytics products. This includes the Dune app for dashboards, our Analytics API, and Datashare services offering onchain data across 100+ EVM / non-EVM chains. Our audience ranges from small, crypto native teams (foundations, DeFi / DEX, CEXes, funds, etc.) to large institutional groups, including business leaders and data professionals. Your job will be to turn market and customer insight into clear narratives, run effective launches, and equip Sales and Success with the tools to win.

What You'll Actually Do

Define positioning and messaging for Dune's analytics products, including the app, Analytics API, and Datashare, across EVM chains and major ecosystems and key datasets like dex.trades, prices.usd, and tokens.transfers.

Write and own documentation for datasets and use cases

Plan and execute product launches and GTM plays with a B2B focus

Develop ICPs and personas from crypto native teams (foundations, DeFi / DEX, CEXes, funds, etc.) up to institutional buyers (banks, government entities, educational institutions, etc.)

Create sales enablement content, such as one-pagers, narratives, and demos, and train GTM teams to use them

Conduct market and competitive research on other onchain data platforms, win / loss analysis, and message testing to guide Product and GTM

Collaborate with Product and Engineering on pricing, packaging, and product strategy, shaping the story of what we build and why

Produce content such as product pages, case studies, and solution briefs to support adoption and growth.

Requirements

Must-haves :

4+ years of product marketing experience in B2B SaaS, data, or analytics

Strong knowledge of blockchain, crypto industry, and web3 concepts (DeFi, NFTs, layer 1-2 networks, staking, trading, etc.)

Familiarity with analytics tools, data infrastructure & formats (S3, BigQuery, Snowflake, Kafka, Databricks), or blockchain indexing platforms.

Exceptional writing and storytelling ability, with examples of simplifying complex topics for technical audiences.

Comfortable working in a fast-paced, high-growth startup environment.

Based in the Eastern US or Europe

Perks & Benefits

A competitive salary and equity package. Both salary and equity is top 25% of companies in the space

Our employee equity scheme has world-class employee-friendly terms with a heavily discounted strike price (~90%) and a 10-year exercise window

5 weeks PTO + local public holidays (that can be swapped to suit you)

A fully remote-first approach within a distributed team with flexible working hours; you structure your own day

Say goodbye to meeting overload! We believe in a healthy mix of async and sync work, so you can focus on what truly mattersno more wasted time on endless meetings!

Good health is important, so we offer private medical insurance, dental & vision as standard

We believe in paid parental leave to help you celebrate this important milestone, transition to your new life, and bond with your new baby. We offer 16 weeks to primary and 6 weeks to secondary caregivers, fully paid. Plus a 2-week part-time phased return at full pay to help you get used to your new (and slightly more complex!) schedule

Quarterly offsites in various exciting locations as a company or team to connect, work together and have fun (so far in Tuscany, Berlin, Austria, and Athens)

On top of this each person gets a yearly travel allowance to connect and co-work with someone or a team of people for a few days.

An allowance for your at-home setup, to ensure you are happy, comfortable and productive. If you prefer a local co-working space, we'll pay for your desk.

Work with some of the best people you'll ever get to meet!

And of course, you get some awesome Dune swag!

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