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Product Marketing Manager
Product Marketing ManagerNew Relic • Baltimore, MD, United States
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Product Marketing Manager

Product Marketing Manager

New Relic • Baltimore, MD, United States
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We are a global team of innovators and pioneers dedicated to shaping the future of observability. At New Relic, we build an intelligent platform that empowers companies to thrive in an AI-first world by giving them unparalleled insight into their complex systems. As we continue to expand our global footprint, we're looking for passionate people to join our mission. If you're ready to help the world's best companies optimize their digital applications, we invite you to explore a career with us!

Your opportunity

We are looking for a product marketing leader to drive our AIOps market to the next level. You will define and execute compelling marketing strategies that clearly articulate the business value and platform benefits of our AIOps solutions. Your target audience includes SREs, DevOps leaders, and IT Operations managers, and you will focus on how AI-driven insights and Agentic integrations can proactively resolve issues across the full observability stack.

Success in this role requires a strong understanding in both the AIOps market and the AI / ML technology landscape including :

  • Core AIOps solutions : Expertise in understanding key concepts such as anomaly detection, event correlation, and root cause analysis, along with a deep knowledge of customer pain points and how these solutions address them.
  • GenAI & AI Agents : Clear understanding of the use of GenAI, RAG, and AI Agents in observability solutions like reducing alert fatigue and automate incident response .
  • GenAI, RAG and ML : Familiarity with the role of AI / ML in analyzing observability data (metrics, events, logs, and traces) to reduce alert noise and how AI Agents can automate incident response.
  • Cloud-Native Observability Ecosystems : Expertise in applying AIOps to dynamic environments such as AWS, Azure, GCP, Docker, and Kubernetes.
  • ITSM and developer workflows : Strong understanding of ITSM and developer tools like ServiceNow, Jira, and GitHub.

The ideal candidate is an experienced B2B product marketer who thrives in a high-growth culture and excels at cross-functional collaboration. You will work in close collaboration with product, engineering, sales, and marketing teams to drive tangible business impact. If you are committed to setting the standard in your work, this is the place for you.

What you'll do

  • Develop compelling messaging and positioning by translating complex technical concepts into clear, impactful narratives that resonates with our core audience : developers, IT Operations, and application owners, as well as economic buyers and decision makers including CIOs and CTOs
  • Empower executive spokespeople with a clear, compelling narrative that encapsulates the New Relic value proposition
  • Connect platform capabilities with business value to support broad GTM execution, ensuring that marketing and sales teams are enabled to scale out our story.
  • Work across marketing to ensure the corp narrative is consistently represented across all channels (social, website, media, PR etc) and at the right altitude
  • Drive and own core assets like keynote presentations for first and third-party events
  • Implement thought leadership initiatives on topics relevant to our space and the future of our space, such as observability and DevOps
  • Partner with the rest of marketing to create engaging content such as presentations, webinars, blog posts, data sheets, eBooks, and whitepapers
  • Drive GTM strategy, and plan & execute launches in partnership with the launch management team
  • Collaborate effectively across functional teams to create, plan, and execute marketing campaigns for lead generation and product adoption.
  • This role requires

  • 5+ years in product marketing, product management, front-end development or sales engineering at a high-growth B2B software company
  • Experience in observability / APM / GenAI / Agentic workflows, coupled with a strong ability to craft compelling corporate messaging.
  • Expertise in developer tools with the ability to simplify complex technical concepts for a general audience.
  • Proven ability to effectively position B2B products for growth, working with marketing and sales to build a healthy pipeline while increasing deal velocity, and closure rates.
  • Superior communication and interpersonal skills, with notable abilities in presentation and public speaking.
  • Demonstrated leadership qualities with the ability to motivate and inspire teams, alongside a keen technical and business acumen.
  • Experience in analyzing and refining best practices and processes to boost operational efficiency and effectiveness.
  • Experience positioning technical products to both technical users and economic decision-makers
  • Strong technical depth and ability to learn quickly, with sharp business sense
  • Ability to effectively partner with all functions from engineering and product to sales and marketing
  • Outstanding communication and collaboration skills, skilled in influencing peers and managers, and adept at building consensus in a highly ambiguous and fast-paced environment
  • Bachelor's degree or related experience
  • Bonus points if you have

  • Computer science, engineering, technology background
  • 8+ years of technical pre-sales, consulting, training, or relevant product management experience
  • Please note that visa sponsorship is not available for this position.

    #LI-JH1

    The pay range below represents a reasonable estimate of the salary for the listed position. This role is eligible for a corporate bonus plan. Pay within this range varies by work location and may also depend on job-related factors such as an applicant's skills, qualifications, and experience.

    New Relic provides a variety of benefits for this role, including healthcare, dental, vision, parental leave and planning, and mental health benefits, a 401(k) plan and match, flex time-off, 11 paid holidays, volunteer time-off, and other competitive benefits designed to improve the lives of our employees.

    Estimated Base Pay Range $118,000—$148,000 USD

    Fostering a diverse, welcoming and inclusive environment is important to us. We work hard to make everyone feel comfortable bringing their best, most authentic selves to work every day. We celebrate our talented Relics' different backgrounds and abilities, and recognize the different paths they took to reach us - including nontraditional ones. Their experiences and perspectives inspire us to make our products and company the best they can be. We're looking for people who feel connected to our mission and values, not just candidates who check off all the boxes.

    If you require a reasonable accommodation to complete any part of the application or recruiting process, please reach out to resume@newrelic.com.

    We believe in empowering all Relics to achieve professional and business success through a flexible workforce model. This model allows us to work in a variety of workplaces that best support our success, including fully office-based, fully remote, or hybrid.

    Our hiring process

    In compliance with applicable law, all persons hired will be required to verify identity and eligibility to work and to complete employment eligibility verification. Note : Our stewardship of the data of thousands of customers means that a criminal background check is required to join New Relic.

    We will consider qualified applicants with arrest and conviction records based on individual circumstances and in accordance with applicable law including, but not limited to, theSan Francisco Fair Chance Ordinance.

    Headhunters and recruitment agencies may not submit resumes / CVs through this website or directly to managers. New Relic does not accept unsolicited headhunter and agency resumes, and will not pay fees to any third-party agency or company that does not have a signed agreement with New Relic.

    New Relic develops and distributes encryption software and technology that complies with U.S. export controls and licensing requirements. Certain New Relic roles require candidates to pass an export compliance assessment as a condition of employment in any global location. If relevant, we will provide more information later in the application process.

    Candidates are evaluated based on qualifications, regardless of race, religion, ethnicity, national origin, sex, sexual orientation, gender expression or identity, age, disability, neurodiversity, veteran or marital status, political viewpoint, or other legally protected characteristics.

    Review our Applicant Privacy Notice

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