Manager, Marketing Americas Capital Markets

Manager, Marketing Americas Capital Markets

JLL empowers you to shape a brighter way. Our people at JLL and JLL Technologies are shaping the future of real estate for a better world by combining world class services, advisory and technology for our clients. We are committed to hiring the best, most talented people and empowering them to thrive, grow meaningful careers and to find a place where they belong. Whether you've got deep experience in commercial real estate, skilled trades or technology, or you're looking to apply your relevant experience to a new industry, join our team as we help shape a brighter way forward.

The Manager, Marketing Americas Capital Markets role will have deep experience with product / solution marketing, with a specific focus on the development and execution of comprehensive, multi-channel marketing campaigns for our suite of services and products aimed primarily at corporate enterprise accounts. This individual will partner directly with the various segment business leads (Capital Markets, Hotels and Valuations) working as their key marketing partner to orchestrate and mobilize cohesive programming to support business objectives. The Marketing Manager will work collaboratively with marketing colleagues in Demand, Digital, Content and Campaigns, Design and PR to execute marketing collateral, client stories, template baselines (e.g., emails, ads, etc.), web / social copy and events. The marketer must be professional, organized and motivated as well as have the drive to succeed in a dynamic, high impact sales environment. The role requires creativity as well as excellent project management and communication skills and a firm grasp on technology.

Essential Duties and Responsibilities :

• Be fluent in the customer lifecycle and have deep skills in understanding product / solution marketing vs broad services marketing
• Work Capital Markets colleagues to plan and execute regional / local client engagement events and activities, including company hosted prospecting events, partner with national events management team while adhering to established budgets and national procedures
• Serve as the Project Manager / Coordinator to provide design direction and collaborate with internal design teams in execution of marketing materials in both print and digital format, including but not limited to brochures, flyers, mailers, emails, ads, newsletters, promotional items as well as special use websites and landing pages as well as manage local JLL.com uploads and content / reporting maintenance.
• Very strong ability to simplify the complex and leverage storytelling and content marketing to help bolster market awareness and understanding; appreciate for working across the funnel from nurture to provision / creations of sales enablement materials
• Curate messaging and positioning for Capital Markets technology products, ensuring JLL is at the forefront of technology-driven commercial real estate innovation, that our solutions are differentiated, and we have a winning go-to-market strategy
• Have firm grasp of the digital ecosystem and deep understanding / knowledge and appreciation for demand generation, developing strategies in partnership with internal teams who can help deliver / execute
• Be fluent in data synthesis and analysis, leveraging key analytics to help set and work toward common objectives for growth within current clients and key prospects.
• In conjunction with JLLs national communications teams and leadership, input into proactive public relations, media relations and social media programs
• Lead the implementation of internal employee engagement activities and campaigns in partnership with national colleagues and firm leadership, including tracking and reporting on engagement metrics
• Innovate and improve our marketing programs by researching and applying new ideas and industry best practices to our efforts
• Collaborate with other marketing teams as well as national partners to share best practices and advance shared means and methods
• Establish strong, trust-based working relationships with all JLL leaders across the organization

Qualifications :

Location : On-site Dallas, TX

If this job description resonates with you, we encourage you to apply, even if you don't meet all the requirements. We're interested in getting to know you and what you bring to the table!

Personalized benefits that support personal well-being and growth :