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Social Media Lead
Social Media LeadMontrose Environmental Group • Irvine, California, USA
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Social Media Lead

Social Media Lead

Montrose Environmental Group • Irvine, California, USA
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ABOUT THE ROLE

Are you ready to take our social media presence to new heights and drive measurable ROI for a B2B brand enabling the future of environmental solutions

Montrose is a rapidly growing global company offering the full spectrum of consulting testing treatment and human health services and technology. We are passionate about continuously innovating and evolving to provide our clients with the latest solutions for their most complex challenges across a range of industries. Join our team at Montrose where you can help build an evolving brand and top-notch marketing program work with passionate colleagues and support great clients blazing new paths in the environmental industry. We have 100 offices across the United States Canada Europe and Australia and over 3400 employees all ready to provide solutions for environmental needs.

As the Social Media Lead you will help manage and monitor our social media channel ecosystem in support of our growth objectives and marketing and communication strategies. Montrose is currently undergoing a brand transformation initiativebringing a new mission vision and thought leadership strategy to lifeand youll be instrumental in developing a social media strategy that reflects and supports this evolution to raise awareness of our brand and amplify our this role you will work closely with our digital marketing director corporate communications creative and content leads our global business line marketing teams and our executive team.

Our preference is for this role to be based in Irvine CA; Denver CO; Calgary AB Little Rock AK Raleigh-Durham NC; Dallas TX; or Houston TX but we are open to remote applicants for this position.

WHAT WE CAN OFFER YOU

Our Mission is : To help protect the air we breathe the water we drink and the soil that feeds us and is supported by our Principles : We Value Our People We Value Our Community We Value Our Clients We Value Our Shareholders. We care for the well-being of our people and offer :

Mentorship and professional development resources to advance your career

An entrepreneurial environment where you can learn thrive and collaborate

Opportunities to engage and contribute in our Diversity Fairness and Inclusion and Women Empowering Leadership employee resource groups

Competitive compensation package : annual salary ranging from $75000 - $90000 with accomplishments performance credentials and geography

Competitive medical dental and vision insurance coverage

401k with a competitive 4% employer match

Progressive vacation policies holidays and paid parental leave benefits to ensure work / life balance

A financial assistance program that supports peers in need known as the Montrose Foundation

Access to a student loan planning tool to optimize your student loan payoff plans and compare student loan rates with lenders.

A DAY IN THE LIFE

As the Social Media Lead you will :

In partnership with the Digital Marketing Director and SVP of Marketing & Communications define the future Social Governance Policy and Social Media Strategy (including recommendations for our CEO executives and SMEs)

Own manage and co-create social media content for Montroses social media channels (in alignment with our digital brand and content thought leadership strategy)

Plan and execute social media and digital ad campaigns ensuring alignment with all stakeholders and campaign goals

Empower our brand narrative by maintaining a consistent tone of voice

Lead the development of a social advocacy program to empower employees as brand ambassadors including an internal campaign that promotes ongoing training opportunities for employees and 1 to 1 LinkedIn profile audits.

Manage budget allocation and performance tracking for sponsored content and paid digital ad campaigns; negotiate contracts with external social partners as needed

Successfully sunset legacy social media channels as part of a strategic transition to a unified all-inclusive platform approachstreamlining brand presence improving engagement and optimizing content delivery

Develop and maintain a social media calendar across social and advocacy platforms

Perform end-to-end tracking of social performance metrics : Weekly monthly and quarterly performance reports. Metrics : engagement rate reach impressions CTR conversions leads generated follower growth. Providing actionable insights and recommendations for optimization. Leverage Salesforce Marketing Cloud to support campaign execution audience segmentation and reporting.

Collaborate with digital creative content and marketing teams to produce compelling visual and written content aligned with campaign goals and maintain consistent messaging tone of voice and visual style.

Stay informed on platform trends best-in-class B2B marketing practices and cultural developments to maintain a cutting-edge social presence

YOUR EXPERTISE AND SKILLS

To perform this job successfully individuals must be able to perform each duty and responsibility listed in the A Day in the Life section above satisfactorily. The requirements listed below are representative of the knowledge skill and / or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the duties and responsibilities.

Bring in best in class social expertise that amplifies thought leadership campaigns / content that positions our expertise SMEs and future brand in the best light

5 years of experience in content creation social media platform management or digital marketing with a portfolio that showcases strong storytelling across formats

Bachelors Degree in Marketing Advertising Communications or related field

Understand the cohesive partnership with creative services to help with graphics design and video

Excellent writing abilities and platform-savvy voice adaptable across social platforms and tools

Demonstrated expertise in planning executing and optimizing LinkedIn Advertising campaigns including audience targeting A / B testing budget management and performance analysis

Familiarity with Salesforce Marketing Cloud Account Engagement (aka Pardot) including and social advocacy tools (HootSuite SproutSocial or equivalent)

Excellent project management skills and familiarity with tools such as Asana Wrike or other)

A self-starter mindset with the ability to move fast make smart editorial decisions and deliver high-quality content with minimal oversight

Comfortable experimenting with new tactics and tools to test and learn what drives performance with a data-driven mindset

The above statements are intended to describe the general nature of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities duties and skills required of employees so classified. If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process or are limited in the ability or unable to access or use this online application process and need an alternative method for applying you may contact or for assistance.

MAKE THE MOVE TO ACCELERATE YOUR CAREER

We are going to be blunt the way we work may not suit everyone. We are a fast-paced dynamic and high-growth company. You are your own boss but you will get tons of guidance and plenty of support from talented super-smart colleagues and its service providers. Therefore if freedom autonomy and head-scratching professional challenges attract you we could be the perfect match.

Want to know more about us Visit and have fun!

Montrose is an Equal Opportunity Employer. Montrose is committed to recruiting and hiring qualified candidates without regard to race religion sex sexual orientation gender identity age national origin ancestry citizenship disability or veteran status. Montrose is committed to providing access and reasonable accommodation in its employment for individuals with disabilities.

Key Skills

Business Consulting,Anti Money Laundering,Health,Gynaecology & Obstetrics,Actuary

Employment Type : Full-Time

Experience : years

Vacancy : 1

Monthly Salary Salary : 75000 - 90000

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Social Media Lead • Irvine, California, USA

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