Senior Technical Product Manager

Summary

Reporting to our Director, Digital Product, our Senior Technical Product Manager will take ownership of the user personalized experience initiatives leveraging Adobe Experience Cloud, driving the strategic personalization and optimization of our digital experience. This role is pivotal in understanding our customer journeys and enhancing them through tailored experiences.

This position is included in our hybrid work policy and is required to work in person from our Woodland Hills, CA office every Monday, Wednesday, Thursday.

Key Responsibilities :

• Digital Personalization :
• Develop and oversee the execution of personalization campaigns that enhance user experiences and lead to higher engagement and conversions.
• Collaborate with stakeholders to understand different customer segments and create tailored digital experiences for them.
• Lead technical resources in defining and implementing user journey personalization to increase user experience and / or revenue.
• Hands-on development skills to implement Adobe Target A / B tests and user personalized journeys
• Stay updated with the latest features and best practices of Adobe products to ensure Viking’s effective utilization.
• Analyze test results, gather insights, and make data-driven recommendations for improvements.
• Collaboration :
• Work closely with UX / UI designers, engineers, and marketers to ensure seamless implementation of personalized experiences and tests.
• Engage with cross-functional teams to gather insights and feedback, ensuring alignment in digital initiatives.
• Reporting and Insights :
• Regularly report on Adobe Target & / or AJO activities, performance metrics, and the impact on business KPIs.
• Use insights from Adobe Target and other analytics tools to continuously refine and improve digital experiences.

Required Qualifications :

What We Offer You :

Viking is a certified Great Place to Work company. This certification is a result of our commitment to excellence, integrity and our teams’ outstanding contributions.

About Viking

Viking was founded in 1997 and provides destination-focused voyages on oceans, rivers and lakes around the world. Designed for experienced travelers with interests in science, history, culture and cuisine, Chairman Torstein Hagen often says Viking offers experiences for The Thinking Person®.

Viking has more than 250 awards to its name, including being rated #1 for Rivers, #1 for Oceans and #1 for Expeditions by Condé Nast Traveler and voted at the top of its categories by Travel + Leisure. No other cruise line has ever received these same honors by both publications at the same time.