Sr. Social Media Manager

Senior Social Manager

Rankings.io is an award-winning, fast-scaling agency and an eight-year Inc. 5000 honoree. We operate a multi-brand media ecosystem built to serve personal injury law-firm owners through education, authority, and connection. Our portfolio includes :

• Rankings.io (corporate brand)
• Personal Injury Mastermind (flagship podcast + media engine)
• PIMCON (annual industry conference)

We move quickly, set a high bar, and build teams that thrive on clarity, accountability, and exceptional execution. If you enjoy complexity, operate with urgency, and want to help shape a fast-growing media brand, you'll feel at home here.

The Role

We're hiring a Senior Social Manager to architect and run the social layer that holds all brands together. This is a senior role for someone who can connect episodic content, newsletters, events, and product cycles into a cohesive multi-brand presence. And drive leads. A data-driven creative.

This role is 80% strategy and 20% production. You will define the direction, build the structure, and create the conditions for high performance. You'll also contribute hands-on writing posts, shaping creative, trimming clips, collaborating with editors, and guiding light paid-ads execution.

A background in legal is not required, but a bonus. A background in simplifying complex concepts for business audiences is essential.

1. Multi-Brand Social Strategy

You'll own and align the social presence for :

Each brand has distinct audiences and objectives. You'll bring structure, clarity, and cohesion across all of them.

2. Podcast-Driven Content Ecosystem

Macro content video recordings are the heart of our content production.

You will :

This requires exceptional editorial judgment and the ability to recognize patterns.

3. Campaign Architecture & Demand Generation

You'll design and manage campaigns tied to major company priorities :

You'll build the connective tissue so the system works as one.

4. Engagement Mechanics & Audience Growth

You'll use tactics that deepen engagement and drive real outcomes :

Your north star is impact. Not vanity metrics.

5. Paid Ads Competency (1520% of role time)

Not a media buyer, but deeply fluent.

You will :

This ensures organic and paid work together in one demand-generation engine.

6. Creative Direction & Light Production

You'll also produce enough to move quickly :

Your work will reflect the standards of excellence and ownership that guide our creative culture.

What Success Looks Like