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Marketing Director

Marketing Director

VirtualVocationsDorchester, Massachusetts, United States
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A company is looking for a Marketing Director to lead client acquisition and brand growth initiatives.

Key Responsibilities

Own the strategy and budget, creating a data-backed marketing plan and managing a budget of at least $300,000

Drive metrics that matter, focusing on improving cost per lead, cost per qualified lead, and time to close

Lead and mentor a marketing specialist while managing vendor relationships and program performance

Required Qualifications

A minimum of 5 years of management-level experience with direct reports

Experience in hands-on budget management and making strategic recommendations for growth

Expertise in consumer-focused marketing, preferably in the legal industry

Proven track record of achieving measurable results through marketing actions

Analytical mindset with the ability to support decisions with data

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Marketing Director • Dorchester, Massachusetts, United States

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