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Non-AlcoholEmerging Brands Manager
Non-AlcoholEmerging Brands ManagerPepin Distributing Company • Tampa, Florida, USA
Non-AlcoholEmerging Brands Manager

Non-AlcoholEmerging Brands Manager

Pepin Distributing Company • Tampa, Florida, USA
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Full-time

Description

The Non-Alcohol Brand Manager will be responsible for managing relationships with Pepin Distributing Companys non-alcoholic beverage suppliers and overseeing the performance of multiple non-alcoholic and emerging brands. This individual will play a key role in driving growth for established brands while strategically introducing and expanding new products in the market.

Primary Responsibilities

  • Assist Total Beverage Manager with new brand training / sampling / introduction with Sales Teams monthly.
  • Serve as the primary contact for non-alcoholic beverage suppliers building and maintaining strong collaborative relationships.
  • Work closely with suppliers to align brand goals market strategies and annual growth objectives.
  • Conduct joint sales calls with all sales teams suppliers and PDC KAMs.
  • Monitor industry trends and consumer insights to drive brand positioning and adapt strategies to maximize market impact.
  • Collaborate with the sales team to set targets and develop tactics for maximizing distribution and sales across non-alcoholic brands.
  • Provide the sales team with training and insights on brand priorities product knowledge and promotional strategies to support effective execution.
  • Utilize VIP / iDig and Salient data and market analysis to shape go-to-market strategies for new brands identifying key distribution channels and growth opportunities.
  • Regularly communicate brand performance market insights and promotional results to suppliers leveraging data from VIP / iDig to provide actionable insights.
  • Take the initiative to build a positive relationship with all retail customers and exceed their sales and service expectations.
  • Responsible for attending special activities (i.e. grand openings samplings promotions etc.)

Requirements

  • 3-5 years of experience in beverage brand management preferably overseeing a portfolio of multiple suppliers.
  • Proficiency in Microsoft Office with heavy focus on Excel and Power Point.
  • Experience with VIP / iDig and Salient systems for performance tracking reporting and strategic planning.
  • Strong communication and relationship management skills with a demonstrated ability to work effectively with both internal teams and external suppliers.
  • Ability to develop and execute brand strategies with an emphasis on supporting new-to-market brands and product growth.
  • Familiar with Supplier Forecasting Portals Chain Retailer Reporting and Shelf Set Analysis.
  • Strong work ethic with passion to be an industry leader at retail market.

    • Salary Description

    $60000 - $90000 per year

    Required Experience :

    Manager

    Key Skills

    Apache,Control System,Data Structures,Hotel Front Office,Clinical

    Employment Type : Full-Time

    Experience : years

    Vacancy : 1

    Yearly Salary Salary : 60000 - 90000

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    Brand Manager • Tampa, Florida, USA

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