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Senior Product Manager, US Patient Marketing- TGCT
Senior Product Manager, US Patient Marketing- TGCTSpringWorks Therapeutics • Boston, MA, United States
Senior Product Manager, US Patient Marketing- TGCT

Senior Product Manager, US Patient Marketing- TGCT

SpringWorks Therapeutics • Boston, MA, United States
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About SpringWorks Therapeutics

SpringWorks Therapeutics, a healthcare company of Merck KGaA, Darmstadt, Germany, is a commercial-stage biopharmaceutical company dedicated to improving the lives of patients with rare tumors. We developed and are commercializing the first and only FDA and EC approved medicine for adults with desmoid tumors and the first and only FDA and EC approved medicine for both adults and children with neurofibromatosis type 1 associated plexiform neurofibromas (NF1‑PN). At SpringWorks, we are committed to finding answers people with rare tumors need. We thrive in an atmosphere of passion and tenacity, fueled by the excitement of the possibilities science may unlock and driven to work with urgency because of the importance of our work. We value authenticity because diverse backgrounds, cultures, styles and abilities can only help us find the answers that people with rare tumors are looking for.

Your Role

The Sr. Product Manager, US Patient Marketing‑ TGCT, is a crucial role within the commercial team and will be responsible for developing and executing key patient strategies, programs, and tactics in preparation for the potential commercialization of an investigational systemic treatment in tenosynovial giant cell tumor (TGCT). This requires possessing the ability to rapidly develop deep therapeutic area insights and an understanding of the TGCT market as well as key product attributes to help position it appropriately with patients. This role will involve cross‑functional collaboration, project management skills and require the selected individual to become a champion for the brand both internally and externally. This position reports to the Director, US TGCT Patient Marketing and will work in close partnership with the broader US Rare Tumor Marketing Team.

Location Classification – Hybrid

This role will be required to work onsite 2 days a week (Tuesday and Wednesday) or more depending on business needs.

Essential Duties And Responsibilities

  • Contribute to annual strategy and develop tactical plans for key market‑shaping and branded activities, determine budgets, timelines and metrics for program success to ensure brand success in collaboration with cross‑functional and vendor partners.
  • Understand the market landscape through direct patient learning opportunities and generating insights, positioning SpringWorks as a dedicated and innovative partner.
  • Collaborate closely with brand marketers to align marketing tactics and share insights on patient / caregiver needs and opportunities.
  • Coordinate activities for patient‑facing congresses, institution family days, and advocacy opportunities including leading cross‑functional planning meetings, logistics management, and execution of event sponsorships, presentations, exhibit development, conference material development and print fulfillment.
  • Deliver multi‑channel patient promotional platforms and optimize the marketing mix, including point‑of‑care, social, web, CRM, programmatic, search, and print materials.
  • Work with internal and external partners to define success metrics and analyze performance of marketing programs on an ongoing basis, ensuring plans are optimized as needed to improve impact, and develop recommendations for future plans, using a data / insights driven approach.
  • Develop and maintain strong relationships with other functional areas and internal strategic partners (i.e., Patient Services, Patient Advocacy, Market Research, Omnichannel, Analytics, Training, Sales, Medical, Regulatory, Legal, Compliance, etc.).
  • Work with Marketing Operations to manage patient resource printing and fulfillment in the portal (details, inventory, downloads).
  • Collaborate with broader rare tumor marketing team to ensure strategic alignment and execution across the SpringWorks portfolio.
  • Ensure legal / regulatory compliance and medical accuracy of all marketing tactics.
  • Manage agency partner relationships, workflows, and related expense budgets.
  • Proficient in digital marketing, omnichannel, and media tactics directed towards patients.
  • Manage budget on an ongoing basis and ensure spend and gating are reconciled on time & accurately.
  • Manage multiple projects and vendors and ensure high‑quality and on‑time delivery.
  • Perform other duties as assigned.

Role Requirements

  • Education : Bachelor’s degree (business or related disciplines); MBA or other advanced degree preferred.
  • 5+ years of pharmaceutical and / or biotechnology commercial experience.
  • Product launch and in‑line marketing experience; sales experience is preferred.
  • Oncology experience preferred.
  • Proficient in digital marketing and media tactics directed towards patients.
  • Successful track record in understanding the US regulatory environment and navigating the MLR review process.
  • Proven project and vendor management skills including budget management, planning, prioritization, objective setting, and logistics execution.
  • Adept in expense budget planning, tracking, and ROI measurement.
  • Strong analytical, problem‑solving, and strategic thinking skills.
  • Microsoft Office.
  • Veeva PromoMats.
  • Excellent communication skills with an ability to efficiently and productively communicate both orally and in writing; track record of effective and influential presentations to external and internal stakeholders.
  • Proven ability to lead and collaborate with cross‑functional teams.
  • Embody the organization’s values to act with empathy and humility to drive a culture that takes ownership and accountability for their individual and teams’ performance.
  • Strong interpersonal communication skills to collaborate with colleagues, stakeholders, and vendors effectively and clearly in a remote hybrid work environment.
  • Ability to travel occasionally including overnight stay driven by business need.
  • This position must be able to work East Coast hours.
  • Compensation And Benefits

    The expected salary range for this position is $135,000.00 – $185,000.00. Actual pay will be determined based on experience, qualifications, location, and other job‑related factors permitted by law. A discretionary annual bonus may be available based on individual and Company performance. We offer best‑in‑class benefits for our team of SpringWorkers who work with urgency on behalf of patients suffering from devastating diseases. Interested in learning more, review additional information here Benefits.

    EEO Statement

    SpringWorks maintains an EEO Policy providing for equitable opportunities for employment and conditions of employment to all employees and applicants regardless of actual or perceived sex (including pregnancy, childbirth, breastfeeding or related medical conditions), gender, gender identity or gender expression, sexual orientation, partnership status, marital status, familial status, pregnancy status, race, color, national origin, ancestry, caste, religion, religious creed, age, alienage or citizenship status, veteran status, military status, physical or mental disability, past or present history of mental disorder, medical condition, AIDS / HIV status, sickle cell or hemoglobin C trait, genetic predisposition, genetic information, protected medical leaves, victims of domestic violence, stalking, or sex offense, political affiliation and any and all other characteristics or categories protected by applicable federal, state or local laws. SpringWorks treats all employees and applicants fairly in the selection process (and in other personnel activities) by giving all employees and applicants the same opportunities for employment. SpringWorks’ Equal Employment Opportunity Policy is intended to ensure that there are no barriers that would prevent members of a protected group from a fair and equitable opportunity to be hired, promoted, or to otherwise take advantage of employment opportunities. This Equal Employment Opportunity Policy applies to all aspects of employment, including, without limitation, recruitment, hiring, placement, job assignment, promotion, termination, transfer, leaves of absence, compensation, discipline, and access to benefits and training. Any violation of this Policy will result in disciplinary action up to and including termination of employment.

    Privacy

    Upon submission of this form I understand that SpringWorks Therapeutics is based in the United States and personal data submitted in the form will be transferred and accessed in the U.S. Information about SpringWorks Therapeutics’ privacy practices can be found at Privacy Policy - Springworks (springworkstx.com).

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