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Remote Ad Tech & Platform Manager
Remote Ad Tech & Platform ManagerSignet Jewelers • Irving, TX
Remote Ad Tech & Platform Manager

Remote Ad Tech & Platform Manager

Signet Jewelers • Irving, TX
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REMOTE Opportunity

OR

HYBRID Opportunity in Northeast, OH or DFW, TX

We are looking for a Ad Tech and Platform Manager to join our Marketing Technology team and help power the digital performance of our leading retail brands. In this role, you’ll be responsible for monitoring and maintaining the health of our paid media tracking infrastructure, ensuring high-quality signal capture across all major platforms.

This position plays a critical role in supporting accurate measurement, media efficiency, and digital customer insights across our ecommerce and omnichannel footprint. You’ll work cross-functionally with media, analytics, and web teams to maintain a clean and reliable data foundation that enables smarter targeting, better attribution, and optimized marketing ROI.

Responsibilities

  • Monitor and maintain the health and integrity of paid media tracking across retail media platforms (Meta, Google, TikTok, Snapchat, Pinterest, etc.)
  • Ensure accurate signal flow between ad platforms, our websites (ecommerce and brand), tag management systems, and analytics platforms
  • Proactively detect and resolve issues related to broken tags, signal loss, or attribution discrepancies in partnership with media and analytics stakeholders
  • Maintain clear documentation for platform configurations, pixel / tag mappings, and signal validation routines across campaigns and channels
  • Coordinate closely with the tag implementation lead (e.g., Adobe Launch owner) to action required updates, fixes, or new instrumentation
  • Stay up to date with platform changes (e.g., Meta’s CAPI, Google’s Enhanced Conversions, evolving privacy policies) and guide implementation of necessary adaptations
  • Support testing and evaluation of new digital media channels, retail media networks, and advanced tagging capabilities (e.g., server-side tracking)
  • Ensure tagging and signal capture aligns with privacy standards (GDPR, CCPA), consent frameworks, and internal governance policies
  • Provide subject matter expertise in digital media signal quality and partner with cross-functional teams to support campaign readiness, measurement enablement, and optimization

Qualifications

  • 4+ years of experience in ad tech, digital marketing operations, or marketing technology, ideally in a retail or ecommerce environment
  • Strong familiarity with major ad platforms and their pixel / tagging infrastructure (Meta, Google Ads, TikTok, etc.)
  • Understanding of omnichannel and ecommerce tracking challenges (e.g., online-to-offline conversion, cross-device behavior)
  • Experience with tag management systems like Adobe Launch or Google Tag Manager, and analytics tools such as Adobe Analytics or GA4
  • Knowledge of attribution, cookie behavior, and consent frameworks across digital media
  • Detail-oriented, organized, and experienced in documenting and maintaining digital platform configurations
  • Retail industry experience supporting performance media, ecommerce marketing, or digital media infrastructure Exposure to server-side tagging implementations or event streaming architectures
  • Experience in a large, matrixed organization with cross-functional marketing and technology collaboration

    • Benefits & Perks

    We believe in rewarding top talent with a comprehensive and competitive benefits package designed to support your well-being, professional growth, and work-life balance

  • Premium Healthcare Coverage – Comprehensive medical, dental, and vision plans to keep you and your family covered
  • 401(k) with Company Match – Invest in your future with a generous retirement savings plan, including company matching after just one year.
  • Generous Time Off – Recharge with a robust PTO package, plus company holidays
  • Diversity, Equity & Inclusion Programs – Be part of a culture that celebrates diverse perspectives and fosters belonging
  • Career Growth & Development – Opportunities for leadership development, mentorship, and continuous learning
  • Exclusive Perks – Enjoy additional benefits, wellness programs, employee discounts, and more
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    Manager Platform • Irving, TX

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