Director of eCommerce

This position is designated as a hybrid role based out of our headquarters near Portland Oregon. The current expectation is for employees to work onsite four days per week subject to change based on business needs. This in-office requirement may be adjusted at the discretion of the company.

ABOUT THE POSITION

The Director of eCommerce is a strategic leader responsible for delivering a best-in-class digital shopping experience that drives growth customer acquisition and loyalty. This role oversees site operations content strategy digital merchandising personalization and promotional execution while leading the expansion of shopping experiences across emerging channels. The Director combines consumer obsession with data-driven decision-making to optimize performance and stay ahead of evolving digital trends.

HOWYOULLMAKE A DIFFERENCE

Lead Site Excellence : Ensure flawless site operations intuitive navigation and high-performing content that reflects brand standards and enhances conversion.

Drive Personalization : Implement data-driven strategies to deliver tailored experiences across the customer journey.

Optimize Merchandising & Promotions : Develop compelling product presentation and promotional strategies that balance brand storytelling with commercial objectives.

Expand Digital Channels : Identify and launch new shopping experiences to capture growth opportunities and reach new audiences.

Collaborate Cross-Functionally : Partner with marketing analytics technology and operations teams to deliver integrated initiatives that accelerate revenue.

Champion Innovation : Monitor digital commerce trends and emerging technologies to keep the brand at the forefront of eCommerce.

YOU ARE

Consumer Obsessed : You put the customer at the center of every decision and relentlessly pursue ways to improve their experience.

Highly Data-Driven : You leverage analytics to inform strategies measure success and continuously optimize performance.

Proactive Problem Solver : You anticipate challenges act decisively and deliver solutions that drive results.

Cross-Functional Leader : You thrive in collaborative environments and build strong partnerships across teams.

Visionary & Agile : You embrace change adapt quickly and inspire innovation in a fast-paced digital landscape.

YOUHAVE

Bachelors or masters degree or applicable certification or equivalent experience.

Typically requires 10 years functional experience.

Proven experience leading eCommerce strategy and operations for a consumer-focused brand.

Expertise in site operations content management digital merchandising personalization and promotional planning.

Strong analytical skills with proficiency in eCommerce KPIs conversion optimization and A / B testing.

Demonstrated success in expanding digital channels and launching new shopping experiences.

Exceptional leadership skills with the ability to motivate and develop high-performing teams.

Deep understanding of digital marketing UX principles and emerging commerce trends.

May travel on occasion.

#LI-JC1

#Hybrid

This job description is not meant to be an all-inclusive list of duties and responsibilities but constitutes a general definition of the positions scope and function in the company.

Columbia Sportswear Company is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex gender identity sexual orientation race color religion national origin disability protected Veteran status age or any other characteristic protected by law. Columbia Sportswear is committed to working with and providing reasonable accommodation for individuals with disabilities. If you need reasonable accommodation because of a disability for any part of the employment process please notify your recruiter.

At Columbia Sportswear Company were proud to offer regular full-time employees a benefits package that includes a variety of services and products to help make your life and work more rewarding. Our benefit programs contribute to overall employee well-being by aligning those programs with the fundamental elements of well-being : physical social / emotional financial career and community. Benefits that can protect your familys financial future and help you save money through our 401k plan plus a generous company match. Columbia offers medical dental vision life Insurance disability flexible spending accounts health savings account and an assortment of voluntary benefit offerings (accident critical illness hospital indemnity and legal services). In addition Columbia offers EAP which is free and confidential 24 / 7 / 365 counseling services. We have extensive wellness benefits employee discounts and a generous time off program available.

If you need an accommodation / adjustment to successfully complete and submit your application please reach out to with the Subject : Applicant Assistance Requested.

Required Experience :

Director

Key Skills

Crisis Management,Marketing,Public Relations,Fundraising,Media Relations,Constant Contact,Strategic Planning,Social Media Management,Team Management,Public Speaking,Wordpress,Writing Skills

Employment Type : Full-Time

Experience : years

Vacancy : 1