Job Title- Content Author & Campaign Platform Expert
Project Location Hybrid in Iselin NJ
Duration- 6 months contract to hire
Onsite Tuesday Wednesday and Thursday. Remote Monday and Friday
It is an absolute must / no exceptions that you have good experience taking designs from the UI / UX designer and converting it into HTML templates (for communication via email or social media platforms)
Required :
- Bachelors degree in Marketing Communications Business or related field.
- 4 7 years of experience in content authoring and marketing campaign management ideally within a FinTech financial services or technology company.
- Strong knowledge of digital campaign tools such as Salesforce Marketing Cloud Mailchimp Adobe Experience Manager Marketo or similar.
- Expert in HTML development email templates and campaign tagging.
- editing and storytelling skills with attention to tone compliance and clarity.
- Understanding of marketing automation data-driven targeting and customer journey mapping.
- Analytical mindset with experience in campaign reporting and performance optimization.
- Experience with personalization and dynamic content management.
- Familiarity with financial products regulatory marketing requirements and consumer finance communication standards.
Excellent writing
We are seeking a dynamicMarketing oriented specialist to join our growing FinTech team. This role combines creative storytelling with strong technical expertise in digital marketing and campaign management platforms. You will play a critical role in shaping our customer communication strategy - creating engaging compliant and on-brand content while leveraging campaign automation tools to drive customer acquisition engagement and retention.
Content Strategy & Creation
Develop write and edit clear engaging and compliant content across digital channels (email web in-app SMS and social).Create tailored content for different audience segments including customers partners and internal stakeholders.Collaborate with product compliance and marketing teams to ensure accuracy tone and brand consistency.Manage and maintain content repositories and version control for marketing assets.Campaign Platform Management
Build test and deploy omnichannel marketing campaigns using campaign management tools (e.g. Salesforce Marketing Cloud Adobe Campaign HubSpot Mailchimp or equivalent).Manage customer journeys automation workflows segmentation logic and personalization rules.Analyze campaign performance metrics and provide insights to optimize engagement and conversion.Ensure campaigns adhere to regulatory requirements data privacy policies and company brand guidelines.Collaboration & Enablement
Partner with Product Marketing Sales and Data teams to translate business objectives into content and campaign strategies.Support content governance and ensure consistent application of messaging frameworks across the organization.Provide training and documentation for campaign workflows and best practices.Key Skills
Hr Executive Recruitment,Internship,AIX,Fleet,Information Technology Sales
Employment Type : Full Time
Experience : years
Vacancy : 1