Director of Paid Media

Director Of Paid Media

A leading premium cookware and kitchenware brand is seeking a highly skilled Director of Paid Media to own, scale, and optimize all paid marketing efforts. This role is designed for a true operator someone who can manage $10M$20M+ budgets, lead a high-performing team, and build a predictable, high-ROI growth engine. The ideal candidate thrives in a fast-paced, founder-led environment where accountability is high, decisions are fast, and results matter. This is a role for builders, not passengers.

Key Responsibilities

Paid Media Leadership & Strategy

• Own end-to-end strategy, execution, optimization, and forecasting across Meta, Google, YouTube, TikTok, Programmatic, Affiliates, and emerging platforms.
• Manage and profitably scale $10M$20M+ annual media budgets with discipline and financial rigor.
• Develop a robust testing roadmap across creative, audience segmentation, bidding, landing pages, and offer structures.

Team Management & Cross-Functional Collaboration

Attribution, Measurement & Reporting