Global Social Media Coordinator

Job Summary

The Global Social Media Coordinator plays a vital role in supporting the execution and organization of Sunrider’s global social media initiatives. This position assists in creating, scheduling, and publishing engaging content across multiple social media platforms while ensuring alignment with the company’s brand voice and global strategy.

You will collaborate closely with the Global Social Media Specialist II and other members of the marketing team to produce high‑quality content, monitor engagement, track performance metrics, and support influencer and community initiatives. The ideal candidate is creative, organized, detail‑oriented, and passionate about digital storytelling and social engagement.

Responsibilities

Content creation : plan, create, and publish content across social media platforms (Instagram, Facebook, LinkedIn, TikTok, etc.).

Copywriting : write engaging captions and craft posts, reels, and stories that reflect Sunrider’s brand voice.

Scheduling & publishing : schedule and post content using social media management tools, ensuring consistency across time zones and regions.

Community engagement : monitor channels daily, engage with followers, and respond to comments and messages in a timely, brand‑appropriate manner.

Analytics & reporting : track performance metrics (reach, engagement, follower growth, etc.) and assist in preparing monthly reports.

Trend awareness : stay updated on social media trends, features, and best practices to recommend ongoing content innovation.

Influencer & UGC support : coordinate influencer outreach, approvals, and content sharing; maintain organized records of creator collaborations.

Campaign & giveaway support : help execute community engagement initiatives, giveaways, and brand campaigns.

Administrative support : provide general administrative and organizational assistance to the Global Social Media team as needed.

Global collaboration : work with affiliate markets to share approved global content and maintain brand cohesion worldwide.

Compliance : ensure all activities comply with brand guidelines, legal regulations, and industry best practices.

Reporting : weekly and monthly reporting to Social Media Specialist II, Director, CMO, and CEO.

Social media training : support training for affiliate offices, freelancers, and corporate trainings.

Event support : PR, influencer, and corporate event coverage.

Qualifications

Strong understanding of major social media platforms and their tools / features.

Excellent writing, proofreading, and verbal communication skills.

Experience creating, scheduling, and managing content for corporate channels.

Highly organized and detail-oriented, able to manage multiple projects and deadlines.

Creative thinker with an eye for visuals and trends.

Team player with a proactive, collaborative attitude.

Comfortable working in a fast‑paced, global environment.

Proficient with Microsoft Office Suite, Canva (or similar), and scheduling tools such as Hootsuite, Sprout Social, or Meta Business Suite.

Analytical mindset with ability to interpret social media data and insights.

Professionalism, integrity, and discretion with company and brand information.

Education & Experience

Bachelor’s degree in Marketing, Communications, or related field (preferred).

2+ years of experience in a social media or digital marketing role (agency or corporate).

Experience with influencer and UGC coordination (plus).

Experience with social media analytics and reporting tools.

Direct selling or global brand experience (plus).

Equitable Opportunity

Sunrider offers a comprehensive salary and benefits package, along with opportunities for professional growth. Reasonable accommodation may be made to enable individuals with disabilities to perform essential functions.

Location & Salary

Dallas, TX – $85,000 – $110,000 per year (Full‑time)

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