Communications & Engagement Manager (Prospective Students)
In this role, you’ll lead the delivery and continual improvement of our applicant communications from application through to enrolment. You’ll plan and evaluate campaigns that engage and convert prospective students, ensuring all communications across UAL are on‑brand, inclusive and compliant.
You’ll play a key part in maintaining and evolving our CRM solutions and practices, including overseeing the effective use and development of supporting systems and technologies, working with colleagues across marketing, admissions and student systems.
Managing a small, talented team, you’ll balance creativity with operational precision; shape the messages and mechanisms that connect future students to one of the world’s leading creative universities.
Your profile
You will have :
Experience developing, delivering and analysing engagement or conversion campaigns.
A good understanding of digital communication platforms and engagement systems.
The ability to apply data insights to improve communications and user experience.
Excellent copywriting skills with attention to tone, clarity and inclusivity.
Experience working collaboratively across teams to deliver coordinated activity.
This is an exciting opportunity for someone who enjoys combining strategic thinking, creativity and technical know‑how to deliver an exceptional prospective student experience.
About UAL
University of the Arts London (UAL) generates and inspires the creativity the world needs for a better future. Since 1842, our colleges have been defining creative education. With curiosity, imagination and intent we make work which creates lasting change for people and our planet. London is core to who we are, a place where we meet and share ideas with people from different backgrounds and cultures. Our creative network influences learning, culture, industry and society on a global scale. Our academics and practitioners deliver creative education and inspire new ways of thinking through research and innovation. We work with students at every level from pre‑degree and short courses to postgraduate and online learning, enabling them to build the careers they want. Together, we are a community of makers, thinkers, pioneers and storytellers redesigning the future. As a University we are ranked second in the world for Art and Design. We are formed of 6 Colleges with unique histories and identities : Camberwell College of Arts, Central Saint Martins, Chelsea College of Arts, London College of Communication, London College of Fashion and Wimbledon College of Arts. UAL also has 4 Institutes, 5 Research Centres, 1 Pre‑Degree School and 2 subsidiary companies delivering specialist activities.
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