Director, Public Relations & Advertising

Four HandsAustin, TX, US

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Job Description

Description

Join one of the fastest growing, most dynamic companies in the furniture industry. For over 25 years, Four Hands has been a leading designer and wholesaler of furniture and décor, helping people create spaces that feel like home.

Recognized on the Inc. 5000 list of fastest-growing companies and named one of Austin’s Top Workplaces year after year. We invest in exceptional people — with a team of over 800 and growing — fostering our employees’ careers and celebrating them at every step of the way. Four Hands is where passion meets purpose and where your next chapter begins.

As Director, Public Relations and Advertising, you will lead our paid and earned media efforts across PR and advertising. This role will focus on growing brand visibility, driving qualified leads, and increasing revenue across all segments through strong media partnerships and effective campaigns.

In This Role

Develop and lead brand awareness strategies across PR, social media, and advertising in collaboration with the VP of Marketing and key stakeholders
Manage relationships with external PR and media agencies, guiding messaging and optimizing campaigns to meet business objectives
Build and maintain strong relationships with customers, design influencers, media professionals, and other industry influences to enhance brand visibility and engagement
Create and implement demand-driving strategies to accelerate growth in customer applications and revenue across all customer segments
Collaborate with internal teams—including Customer Experience, Sales, Product Development, Creative, and Merchandising—to align marketing efforts with business goals
Monitor key performance indicators, maintain dashboards, and recommend new initiatives based on data and insights
Other duties as assigned, in accordance with training and qualifications
Uphold our Core Values and be a valuable member of the Four Hands team :

Be open and honest

Reach for excellence

Act with responsibility

Value the whole person

Enjoy the journey

Management

Lead and mentor team to align with Four Hands’ strategic objectives

Facilitate effective communication and collaboration among team members, encouraging the sharing of ideas and best practices to drive innovation and successful implementation of digital solutions

Foster individual growth and skill enhancement through regular feedback, training sessions, and professional development opportunities

Collaboratively establish clear, measurable goals for the team that align with broader organizational objectives, ensuring accountability and focus

Monitor progress towards goals through regular check-ins and performance reviews, providing constructive feedback and guidance to help the team achieve their targets

Promote a culture of continuous improvement by encouraging team members to analyze performance outcomes, identify areas for enhancement, and propose innovative solutions to overcome challenges

Develop and manage the department’s budget, ensuring efficient allocation of resources and alignment with business priorities

Develop and implement strategies to achieve departmental and organizational objectives

Evaluate industry trends and leverage insights to drive innovation and maintain a competitive edge

Build and maintain strong relationships with key stakeholders, both internal and external, to facilitate collaboration and alignment

The Ideal Person

15+ year’s experience in marketing, focusing on traditional and digital advertising, growth marketing, social media and public relations

Experience managing public relations and advertising programs held to full funnel KPIs

Bachelor’s degree in marketing or equivalent experience in a relevant field

Proficiency in basic computer applications, including MS Office suite

Ability to lead growth-oriented marketing programs

Presentation and communication skills, with ability to develop marketing strategies and performance measurement

Understanding of advertising, social media and PR principles along with marketing analytics and ability to track program performance

Ability to manage schedules and deadlines ensuring work product meets or exceeds brand standards

Ability to anticipate challenges and take initiatives to resolve issues to avoid escalation

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Director Advertising • Austin, TX, US