Head of Sales - US (NYC-based)

LI.FI is simplifying multi-chain DeFi for traditional financial institutions, fintechs and service providers by offering a unified API to access all on-chain liquidity across major blockchains for best price same-chain and cross-chain swaps. We are a passionate team on a mission to enable a fairer, more decentralised world. Apart from the tech, we care a lot about user experience and aim to make complex technologies accessible to everyone.

Setting yourself up for success

Take a moment to read the job description before applying. We want to make sure this role is the right fit for you, so you don't spend time on an application that isn’t aligned with your experience. If this one doesn't quite match, we encourage you to submit your resume to our talent pool!

Focus on your application, there's no need to reach out to team members directly. We review all applications thoroughly, so rest assured your submission will be carefully considered! If you have questions about which role might be the best fit for you, feel free to reach out to career@li.finance.

To apply, please submit your resume detailing your relevant experiences and competencies. We love to see how your work has made a difference—whether it’s improving processes, increasing efficiency, or leading a project to success, so be sure to highlight this in your resume!

A quick run-down of the job

We are looking for a passionate Business Development Manager who can independently build a B2B sales pipeline to drive our top level volume and revenue growth through new integration partners in the US. This person is someone who understands and can explain complex technical products and concepts such as APIs, blockchain, multi-chain, bridging, and DeFi. Starting out as an individual contributor, you should be highly motivated to plant the flag in the US market while leveraging your sophisticated people skills to build relationships with technical as well as non-technical people in the industry.

Please note : This role requires you to be located in the United States East Coast. Your application will not be considered otherwise.

What you'll do

Building and expanding a pipeline of both crypto and non-crypto integration partners across all verticals (e.g. DeFi, TradFi, Fintech, GameFi, NFTs, etc.)

Leveraging existing networks and contacts in the blockchain space for key integrations. Proactively engage with the web3 space representing our company and technical product, consistently feeling the pulse of the ecosystem

Attending relevant regional events representing LI.FI, lead speaking engagements and content development for industry events

Establishing good relationships with various teams (operations, marketing, community management) to ensure good operational synergy

What makes a good candidate

At least 3-5 years of relevant sales / business development experience managing sales cycles with enterprise client in crypto / DeFi / technology related businesses

In-depth understanding & relevant experience in the cryptocurrency and blockchain industry

You have managed a B2B sales pipeline and been accountable for updating progress in CRM

Adept written and analytical skills for deal analysis and internal reporting

Sophisticated interpersonal skills to understand people, their motivations and have convincing conversations

Strong ability to work well within a team and to be self-guided on a day-to-day basis

Ability to create materials from scratch including proposal, sales collateral, presentations.

Must be based in the East Coast, United States.

Experience with Hubspot

We encourage you to apply if you feel your experience and skills equip you for this job but are not listed here!

Company culture

Embracing the differences

Embrace your own differences

Respect and welcome the unique qualities of others

See others’ differences as an opportunity to grow

Own it, do it

Own tasks end-to-end

Hold yourself to a high bar for execution

Make bold decisions, and be accountable

Understand your limitations and seek for help

Fail forward

Try - don’t be afraid to fail

Learn - don’t make the same mistake twice

Adapt - grow with the experience

Have fun together

Take the time to get to know and understand each other better

Don’t take yourself too seriously and keep it light-hearted

Fun should be coming from a place of love and respect

What you’ll get

Annual team offsites (Thailand in 2023 and Vietnam in 2024 were a blast, Marrakech in March 2025 was blast-ier; let’s see what happens in 2026!)

30 days of PTO

Flexible remote days

Flexible working hours

Equity participation from day 1

Entitlement to work computer (choice of equipment)

1 Conference per year near your city of residence

An annual 1,000€ personal development budget once you have worked 6+ months (pro-rated the first year)

A one-time 1,000€ remote budget to use on coworking, office setup, etc.

If you join us as an independent contractor, you’re only entitled to the first five benefits of this list.

Application process

Setting yourself up for success starts with the application! Click here to discover valuable tips that will help you navigate our application process effectively.

LI.FI is an equal opportunity employer. We encourage individuals of all backgrounds to apply. Join us in our dedication to fostering a workplace that values and respects each team member's unique contributions.

Shortlisted candidates will undergo a comprehensive interview process, including a people operations interview, a take-home assignment, a meet-the-team & founder interview, and a reference check.

For more information, visit our page detailing our hiring process!

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