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Marketing Manager

Marketing Manager

MonteVista HomesBend, OR, US
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Job Description

Job Description

The Marketing Manager is responsible for executing the marketing strategy across all communities in Central and Northeast Oregon. This is a high-impact role requiring a balance of strategic thinking, people leadership, and hands-on execution.

Compensation : 100,000

Responsibilities :

  • I will lead the creation and execution of marketing strategies tailored to the unique demographics, competitive environments, and buyer profiles in both Central and Northeast Oregon.
  • I will manage and mentor a small marketing team, ensuring strong execution across communities.
  • I will oversee SEO / SEM, email marketing, digital ad campaigns, and social media efforts to drive quality traffic and lead generation across both regions.
  • I will direct the creation and distribution of print and digital materials, including signage, brochures, sales center displays, and digital ads tailored to each community.
  • I will plan and execute community events, grand openings, Realtor functions, and model home promotions in both Central and Northeast Oregon.
  • I will ensure model homes are on-brand, well-maintained, and offer an informative and inspiring buyer experience.
  • I will monitor KPIs and campaign results; adjust strategies based on performance insights and local conditions.

Qualifications :

  • Bachelor’s degree in Marketing, Communications, Business, or related field.
  • Minimum 3 years of experience in a marketing management role, including leadership of at least two direct reports.
  • Homebuilding, real estate, or regional B2C industry experience preferred.
  • Demonstrated ability to manage diverse regional marketing plans simultaneously.
  • Strong digital marketing, CRM, and content strategy skills.
  • Proficiency in platforms such as HubSpot, Google Ads, Meta Business Suite, Google Analytics, HubSpot, and Adobe Creative Suite or Canva.
  • Excellent communication, leadership, and project management skills.
  • Familiarity with Central Oregon (e.g., Bend, Redmond, Madras) and Northeast Oregon (e.g., Hermiston, Umatilla) markets is a significant advantage.

    • About Company

    MonteVista Homes is a 2nd-generation, Award-Winning homebuilder that builds quality, value-packed new homes in Oregon. Our energy-efficient homes are distinguished by innovative designs and solid craftsmanship, and our staff is deeply committed to the satisfaction and delight of our customers. At MonteVista Homes, we believe that everyone should have the possibility to be a homeowner—as such, we base our mission around the company credo : “Built with you in mind.”

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    Marketing Manager • Bend, OR, US