Sr Social Media Specialist, Men's

Main purpose of the

position :

This role will report into the Senior Manager, Social Media Strategy and will manage all social channels for REVOLVE & FWRD Man, with primary focus on Instagram and TikTok. This role will work closely with REVOLVE & FWRD Man cross-functional teams (buying, merchandising, production) to elevate visual presence and voice, strengthen brand equity and grow the audience across all social channels.

Position responsibilities and daily tasks :

• Work closely with the Sr. Social Media Manager and Content Strategist to establish an annual social calendar that includes all of REVOLVE’s key commerce initiatives, brand initiatives and event
• Develop detailed social campaigns for all of REVOLVE’s key brand initiatives

Establish evergreen messaging and creative strategy for TikTok

Ensure creative, messaging and brand voice is consistent on TikTok and aligned to REVOLVE’s evolving brand identity

Manage the day-to-day posting and performance monitoring to ensure creative quality and cohesion

Work closely with Brand Marketing cross-functional teams (Influencer Relations, Events, Partnerships) to ensure excellent social integration and support for REVOLVE events, co-ops and marketing campaigns

Develop / Execute / Iterate audience growth strategies for REVOLVE’s TikTok by thinking of creative ways to engage our current community and new followers

Lead creative brainstorms / ideation sessions with larger Content Team to keep creative / content capture fresh and ever-elevating

Work closely with Senior Manager, Social Media Strategy and Analytics Team to assess content / strategy performance and provide iterations, monthly (Monthly Content Recaps)

Quarterly competitive research to identify new opportunities

Shoot content for social; as needed

What does a candidate need to demonstrate to perform this job successfully :

Minimum candidate qualifications (years of experience, education level, technical skills, software, etc) :

For individuals assigned and / or hired to work in California, Revolve includes a reasonable estimate of the salary or hourly rate range for this role. This takes into account the wide range of factors that are considered in making compensation decisions; including but not limited to business or organizational needs, skill sets, experience and training, licensure, and certifications.

A reasonable estimate of the current base salary range is $70,000 to $75,000 per year.

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