Senior Director, Industry Demand Generation

Overview

Circle is a financial technology company at the epicenter of the emerging internet of money, where value can travel globally, nearly instantly and less expensively than legacy settlement systems. Our infrastructure – including USDC, a blockchain-based dollar – helps businesses, institutions and developers harness these breakthroughs and capitalize on this turning point in money and technology.

Circle is committed to visibility and stability in everything we do. As we grow, we are expanding into the world\'s strongest jurisdictions. Our values are : High Integrity, Future Forward, Multistakeholder, Mindful, and Driven by Excellence. We have built a flexible and diverse work environment where new ideas are encouraged and everyone is a stakeholder.

What You’ll Be Responsible For

• Lead, as a Senior Director, our Industry Marketing and ABM functions with a global remit; report to the VP of Growth Marketing and liaise with global Business Development leadership for pre-Sales Demand Generation initiatives.
• Develop our account-centric demand generation plan across products, verticals, channels, and geographies; lead industry and deal-specific positioning across focus verticals (Payments, Banking) to deliver pre-Sales consideration and pipeline.
• Collaborate with cross-functional teams (Business Development, Partner Marketing, Product Marketing, Content, Creative Labs, Sales Development, Field Marketing, Marketing Operations) to develop customized deal-centric positioning for pre-sales prospecting and deal maturation.
• Build strategy to map product messages to customer needs and drive engagement with target markets; manage high-powered stakeholders to drive results.

What You’ll Bring To Circle

Core Requirements

Preferred Requirements

Additional Information

Circle is on a mission to create an inclusive financial future. We are an equal opportunity employer committed to diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We participate in the E-Verify Program in certain locations, as required by law. If you require accommodations in our interview process due to a disability, please contact accommodations@circle.com for support.

Base Pay Range

$220,000 - $275,000

Details

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