Vice President of Brand & CreativeSeattle Sounders FC & Seattle Reign FC • Renton, WA, US
serp_jobs.error_messages.no_longer_accepting
Vice President of Brand & Creative
Seattle Sounders FC & Seattle Reign FC • Renton, WA, US
job_description.job_card.30_days_ago
serp_jobs.job_preview.job_type
- serp_jobs.job_card.full_time
job_description.job_card.job_descriptionDrive the creative vision for both clubs, leading a team of experts in brand, design and creative development to deliver groundbreaking, fan-centric content. Lead and inspire the creative team, including design producers, graphic designers, and external partners, to produce world-class creative materials that elevate the fan experience and position the clubs as innovative leaders in sports and entertainment. Pioneer new approaches to creative storytelling, bringing cutting-edge ideas to life while remaining rooted in the values and traditions of Reign FC and Sounders FC. Lead the adoption and use of technology inclusive of AI-powered creative tools to improve content production, enhance storytelling, and personalize fan experiences across the new media landscape. Work hand-in-hand with internal stakeholders, including the ticketing, sponsorship, and community impact teams, to create holistic, multi-channel campaigns that support key business goals, including fan acquisition, engagement, and retention. Serve as a strategic partner to the CMO and senior leadership team, helping to shape long-term business strategies that ensure the clubs remain industry innovators and fan favorites. Lead the charge in crafting fan-centric stories that celebrate the rich history, diverse community, and social impact of both Reign FC and Sounders FC, partnering closely with the fan engagement team to bring these narratives to life across experiences in and outside of the local market. Work in collaboration to develop forward-thinking content that captures the hearts and minds of supporters locally and globally, tapping into the unique passions of soccer fans to deepen engagement and build loyalty. Ensure that the brand is at the forefront of cultural conversations, aligning campaigns with major trends and moments that resonate with audiences across various platforms. Build and lead a high-performing brand and creative team by fostering a culture of continuous improvement, mentorship, and leadership development at all levels. Cultivate future leaders within the department through structured development plans and growth opportunities. Create a culture of feedback within the team, encouraging collaboration, creative risk-taking, and continuous refinement of processes and output. Lead with agility and focus, guiding the team through the dynamic and fast-paced environment of sports and entertainment. Empower the team to adapt quickly to changing priorities while maintaining a relentless commitment to delivering top-quality work, ensuring both speed and excellence are balanced seamlessly. Drive operational excellence through smart budgeting and resource allocation, leveraging AI-enabled tools and automation to optimize workflows, accelerate delivery, and enhance creative output. Oversee external partnershipsincluding vendors, agencies, and freelancersto ensure alignment with brand standards, creative vision, and business priorities while maintaining speed, quality, and efficiency. Professional Experience and Leadership : 10+ years in brand management and creative leadership, including 5+ years in senior roles driving brand strategy, team growth, and impactful initiatives. Industry Alignment : Extensive experience within sports, entertainment, or consumer-driven industries, bringing industry-specific insights and a consumer-centric approach. Team Development and DEI Commitment : Skilled in coaching high-performing teams and advocating for diversity, equity, and inclusion, with a strong commitment to advancing organizational values and a mission-driven culture. Strategic Brand Innovation : Proven expertise in developing multi-platform brand strategies that elevate brand presence and engagement. Leadership : Inspirational leader capable of cultivating and motivating creative teams toward ambitious goals. Communication Skills : Outstanding communicator, able to clearly articulate brand vision and creative concepts to diverse stakeholders. Project and Budget Management : Highly organized in managing budgets, timelines, and partnerships to ensure alignment and efficient resource allocation. New Media Expertise : In-depth knowledge of digital media and social trends, skilled in executing fan engagement strategies that resonate in today's digital landscape. Proficiency in AI Tools : Advanced user of AI-powered creative tools (e.g., Canva, Adobe Sensei, Jasper AI) to streamline content creation and personalize campaigns. Innovative and Collaborative : Creative thinker who contributes bold ideas and effectively engages in cross-departmental efforts. Results-Oriented Focus : Outcome-driven, consistently leveraging brand and creative efforts to achieve measurable results. Technology-Driven Leadership : Embraces AI, machine learning, and data analytics to enhance brand strategies and optimize fan engagement. Adaptability and Agility : Agile leader, adept at responding to evolving business needs while maintaining brand integrity. Building Community : Passionate about building community and uniting through global sport. This hybrid position requires a consistent on-site presencefour days per weekat our Headquarters and Training Facility in Renton, WA. Regular attendance at Sounders FC and Reign FC matches is also an essential part of the role. Employee must reside within Washington state upon date of hire. Must be able to work a flexible schedule, including evenings, weekends, and holidays as needed. Must be able to facilitate own local travel. Must be eligible to work in the US without sponsorship. Responsibilities may require standing on feet for long periods of time, as well as lifting up to 20 pounds. Comprehensive Healthcare Coverage : We offer 100% employer-sponsored medical, dental, and vision premiums for you and your dependents. For employees enrolled in our HSA healthcare plan, annual employer contributions to a Health Savings Account (HSA) $1,000 for employee-only coverage and $2,000 for spouse or family coverage. Generous Paid Time Off & Leave : We offer unlimited paid vacation, paid company holidays, and paid sick leave in compliance with Seattle's Paid Sick and Safe Time ordinance. We also provide paid bereavement leave and paid jury duty leave to support you during life's critical moments. Retirement Planning Support : 401(k) retirement plan matching, helping you secure your financial future with ease.
Vice President of Brand & Creative
The Vice President of Brand & Creative will play a critical leadership role overseeing the development and execution of brand, design, and creative strategies for both Reign FC and Sounders FC. The VP will be responsible for leading a cross-functional team, driving brand innovation, and ensuring cohesive storytelling and visual consistency across all fan touchpoints. Working closely with the Chief Marketing Officer and a team of directors, including those overseeing Brand Marketing and Design, the VP will spearhead creative initiatives that align with the clubs' values and fan engagement strategies.
This is an unparalleled opportunity to lead brand evolution at two of the most recognized names in soccer while contributing to the growth and transformation of the broader sports and entertainment landscape.
Essential Duties and Responsibilities
Brand Leadership & Strategy :
- Develop and execute the overall brand strategy for Reign FC and Sounders FC, ensuring alignment with each club's mission, values, and goals.
- Maintain and refine a compelling, cohesive brand identity and expression that resonates across all fan touchpoints, including digital platforms, in-stadium experiences, and integrated campaigns.
- Act as the brand steward, ensuring consistent storytelling and visual identity across all channels, aligning creative output with the clubs' missions and core values.
- Work cohesively to communicate the brand(s) story and vision to the larger organization.
Creative Direction & Innovation :
Cross-Functional Collaboration :
Fan Engagement & Storytelling :
Leadership & Talent Development :
Budget & Resource Management :
Qualifications
Work Environment :
Compensation, Benefits & Perks :
We offer competitive compensation and an engaging, supportive environment that prioritizes the health and well-being of our people.
The annual salary range for this position is $175,000 - $225,000 and eligible for bonus opportunity. Base pay at time of offer will take into account job-related knowledge, skills and experience required for the role, internal equity and market.
In addition to financial compensation, we provide a comprehensive benefits package designed to support your overall well-being and professional growth, including :
serp_jobs.job_alerts.create_a_job
Vice President Of Brand • Renton, WA, US
Job_description.internal_linking.related_jobs
UpGuard is hiring a Revenue Enablement leader to define and execute the enablement strategy across the global revenue organization.
You will partner with Sales, Customer Success, Marketing, and Reve...serp_jobs.internal_linking.show_more
Coast Medical Service is seeking a travel Physical Therapist for a travel job in Spanaway, Washington.Job Description & Requirements.
Coast Medical Service is a nationwide travel nursing & a...serp_jobs.internal_linking.show_more
As VP of Brand & Integrated Marketing youll be responsible for developing and executing the companys marketing strategy to drive brand awareness and consideration resulting in continued custome...serp_jobs.internal_linking.show_more
Vice President, Product Management.The Company is seeking a VP of Product Management to lead a dynamic team and drive the optimization of the customer experience across various digital touchpoints....serp_jobs.internal_linking.show_more
Sales and Marketing Business Director.BCA Commercial Sales & Marketing team.The Commercial Sales & Marketing team is responsible for the sale of Boeings commercial airplanes and services.We...serp_jobs.internal_linking.show_more
Innovative provider of health-focused coffee & beverage products.The Company is in search of a VP of Retention to spearhead the development and expansion of the post-purchase experience.This pivota...serp_jobs.internal_linking.show_more
At Wizards of the Coast we connect people around the world through play and imagination.From our genre-defining games like Magic : The Gathering and Dungeons & Dragons to our growing multiverse ...serp_jobs.internal_linking.show_more
VisionFunds work seeks to end intergenerational poverty through financial products and services.Were about the long-term change that ensures children can break free of the poverty cycle for good.By...serp_jobs.internal_linking.show_more
Symetra has an exciting opportunity for an annuity wholesaler based in.The Regional Vice President (RVP) reports to the Divisional Vice President.
The RVP receives their annual Incentive Compensatio...serp_jobs.internal_linking.show_more
The VP of ICG Strategy & Operations will be responsible for leading and managing all aspects of operations for our global Support and SMB / Commercial GTM organizations.This role requires a seaso...serp_jobs.internal_linking.show_more
Overview : • •Responsible for driving measurable client growth by leading HKS’s multi-channel demand generation, account-based marketing (ABM), and campaign execution strategies.Owns both the operatio...serp_jobs.internal_linking.show_more
Skyline Med Staff Allied is seeking a travel Physical Therapist for a travel job in Graham, Washington.Job Description & Requirements.
Join the Top- Rated Travel Healthcare Team!.Skyline Med Sta...serp_jobs.internal_linking.show_more
We know these are some of the things people look for in a job.If you're the kind of person who believes that honoring and empowering our nation's veterans is more than just a cause - that it's a ca...serp_jobs.internal_linking.show_more
Priority Consideration Date : November 16, 2025.Located in the scenic Puget Sound area with nearby mountain ranges and Mount Rainier in the distance, Tacoma is surrounded by outdoor recreational opp...serp_jobs.internal_linking.show_more Vice President of Brand & Creative.Innovative provider of wireless outdoor security systems.The Company is seeking a Vice President of Brand & Creative to take on the pivotal role of owning...serp_jobs.internal_linking.show_more Symetra has an exciting opportunity for an annuity wholesaler based in the.Louisiana, Mississippi, Arkansas.The Regional Vice President (RVP) reports to the Divisional Vice President.The RVP receiv...serp_jobs.internal_linking.show_more At Hasbro our mission is to entertain and connect generations of fans through the wonder of storytelling and exhilaration of play.
Were looking for adventurous and curious people who want to explore...serp_jobs.internal_linking.show_more 
At SAP we keep it simple : you bring your best to us and well bring out the best in you.Were builders touching over 20 industries and 80% of global commerce and we need your unique talents to help s...serp_jobs.internal_linking.show_more
Vice President of Revenue Enablement
UpGuard • Seattle, WA, United States
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
Travel Physical Therapist
Coast Medical Service • Spanaway, WA, US
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
Vice President, Brand & Integrated Marketing
Trupanion • Seattle, Oregon, USA
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
Vice President, Product Management
Confidential • Seattle, WA, US
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
Sales Business Director
Boeing • Renton, Washington, USA
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
Vice President of Retention
Confidential • Seattle, WA, United States
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_variable_hours • serp_jobs.job_card.promoted • serp_jobs.job_card.new
Associate Manager, Licensing & Creative (Contract)
Hasbro • Renton, Washington, USA
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
Global Director Philanthropy, VisionFund International
WVI • Federal Way, Washington, USA
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_less • serp_jobs.job_card.promoted • serp_jobs.job_card.new
Regional Vice President - Retirement - Texas - Independent Channel
Symetra • Bellevue, WA, United States
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
Vice President, ICG Sales Strategy & Operations
Freshworks • Bellevue, Washington, USA
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
Vice President of Demand Generation & Account-Based Marketing (ABM)
HKS • Seattle, WA, United States
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
Travel Physical Therapist
Skyline Med Staff Allied • Graham, WA, US
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
Regional Director Grassroots
Wounded Warrior Project • Tacoma, WA, United States
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
Associate Director of EDI - Community Development
Tacoma Community College • Tacoma, WA, United States
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
Vice President of Brand & Creative
Confidential • Seattle, WA, US
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_variable_hours • serp_jobs.job_card.promoted • serp_jobs.job_card.new
Regional Vice President - Retirement - LA / MS / AR / OK - Independent Channel
Symetra • Bellevue, WA, United States
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
Sr Director Brand Publicity
Hasbro • Renton, Washington, USA
serp_jobs.job_card.full_time
serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
Vice President, Strategic Partnerships Business Development
SAP • Bellevue, Washington, USA
serp_jobs.job_card.full_time +1
serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted