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Marketing Coordinator - Public Relations
Marketing Coordinator - Public RelationsSeaWorld Parks & Entertainment • Orlando
Marketing Coordinator - Public Relations

Marketing Coordinator - Public Relations

SeaWorld Parks & Entertainment • Orlando
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At SeaWorld, we're passionate about caring for animals. In fact, we've already rescued over 40,000 animals (and counting!). And we can save you from being stuck in just another job. Join us and help bring joy, excitement, and lasting memories to people from around the world. We're seeking enthusiastic, dedicated, and hard-working individuals to become our Ambassadors. Join us and play an important part on our incredible team!

What you get to do :

The Public Relations Specialist for SeaWorld Orlando and Aquatica Orlando supports the Director, Public in shaping and promoting the park’s brand and initiatives. They develop and execute strategic publicity campaigns to support business goals and enhance visibility. Responsibilities include writing press materials, handling media inquiries, managing media relations tools, and coordinating hosted media events.

  • Create and execute publicity campaigns to achieve the parks’ business goals / objectives and enhance the brand
  • Track media coverage and create robust reports for internal leadership
  • Process media ticket requests
  • Respond to inbound media inquiries in a timely manner
  • Manage Public Relations inbox, maintain online media relations webpage
  • Support the Social Media team with managing influencer visits and requests
  • Write press releases, media alerts and other written communications for public consumption
  • Build and maintain media relationships in key source markets and throughout Florida
  • Participate in in-studio media appearances, on-site media visits hosted media events
  • Be comfortable in front of the camera and liaising with members of the press
  • Perform with a positive attitude and team focus while being results and deadline oriented
  • Serve as a key player in the annual marketing planning process including new attractions, shows, events, culinary locations, and other park initiatives
  • Perform other duties as assigned.

What it takes to succeed :

  • Bachelor's degree in Marketing, Mass Communications, Journalism or related field required.
  • At least 3 years practical experience in public relations or marketing communications
  • Outstanding written, verbal and visual communications skills and ability to convey messages clearly and persuasively
  • Proficiency in Microsoft Office applications
  • Ability to understand a strategy and use critical and creative thinking to achieve the desired outcome
  • Ability to handle multiple priorities, be able to handle change and be able to perform well under pressure
  • Availability to occasionally work varying hours based on business need, to include opening nights, weekends, and holidays
  • This is an on-site position
  • Desired Qualifications

  • 3 – 4 years of experience in communications or journalism
  • Prior experience at a theme park or accredited zoological facility preferred
  • Prior experience at a news organization preferred
  • What else is important :

  • Must have a valid Driver’s license and able to meet company driving guidelines
  • Must be able to lift, push, pull and / or carry up to 50 lbs.
  • Perform the following physical activities : kneeling, squatting, bend floor-to waist / waist-to-overhead, reach overhead, simple grasp and fine hand manipulation tasks (use of tools / keyboard / writing).
  • Must be able to work indoors and outdoors, in varying weather, to include extreme heat.
  • Work regularly Monday through Friday but with flexibility based on business need to include weekends, evenings, and holidays.
  • The perks of the position :

    As part of the SeaWorld family, you’ll enjoy a fun, fast-paced environment and great teammates, as well as :

  • Paid Floating Holidays
  • Accrual based Paid Time Off
  • SEA Employee Complimentary Park Tickets and Passes
  • SEA Park Discounts on Food and Merchandise
  • Medical, Dental, and Vision Insurance
  • 401K plan
  • Voluntary Insurance
  • Life Insurance
  • Disability Benefits
  • Dependent and Health Care Flexible Spending Accounts
  • Employee Assistance Program
  • Legal Assistance Plan
  • Join the team!

    If you’re looking for the opportunity to make the most of your abilities in a one-of-a-kind setting with an entertainment industry leader, we’re looking for you!

    The perks of the position :

  • Paid Time Off
  • Complimentary Park Tickets and Passes
  • Park Discounts on Food and Merchandise
  • Medical, Dental, and Vision Insurance
  • 401K Retirement plan
  • Voluntary Insurance
  • Life Insurance
  • Disability Benefits
  • Tuition Reimbursement
  • Dependent and Health Care Flexible Spending Accounts
  • Employee Assistance Program
  • Legal Assistance Plan
  • EEO Employer :

    SEAWORLD PARKS & ENTERTAINMENT IS AN EQUAL OPPORTUNITY EMPLOYER. ALL APPLICANTS WILL BE CONSIDERED WITHOUT REGARD TO AGE, RACE, COLOR, RELIGION, SEX, NATIONAL ORIGIN, SEXUAL ORIENTATION, PREGNANCY, GENDER IDENTITY OR EXPRESSION, DISABILITY OR COVERED VETERAN STATUS.

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