Manager - Marketing Communications Design

We’re seeking a dynamic, hands-on designer who can both inspire and execute. The Manager of Marketing Communications Design will lead a team of talented designers focused on traditional media, including print collateral, event signage and booth design, brochures, packaging, and other key marketing assets. This role requires a seasoned graphic designer with a strong portfolio, deep expertise in visual storytelling, and the ability to roll up their sleeves to contribute directly to high-impact creative work. As a strategic leader and creative contributor, you’ll collaborate closely with other design teams to ensure brand consistency and alignment across integrated marketing campaigns. You’ll mentor and guide your team while also producing standout design work yourself, setting the creative bar and modeling excellence. The ideal candidate combines proven leadership experience with exceptional design skills, a sharp eye for detail, and a passion for elevating brand presence through compelling visuals. This role reports to the Senior Manager of Digital and Creative Design.

Responsibilities :

• Inspire and manage a team of graphic designers and creatives.
• Provide mentorship, feedback, and professional development to team members.
• Foster a collaborative and creative work environment while ensuring high productivity and morale.
• Oversee the design and development of traditional marketing materials, including brochures, pamphlets, signage, direct mailers, posters, event booths, product packaging, and other physical assets.
• Ensure design projects meet brand guidelines, maintain consistency across campaigns, and reflect the company’s voice and values across traditional media.
• Work closely with other Marketing teams to understand project needs, timelines, and goals. Ensure timelines are met and budgets are adhered to.
• Review all design outputs for quality, accuracy, and alignment with brand standards before final approval.
• Contribute to the development of traditional marketing strategies by identifying new opportunities for creative campaigns, materials, and execution.
• Stay up-to-date with industry trends and best practices in design, printing, and event marketing.
• Provide insights and recommendations to improve design processes, production workflows, and overall team performance.
• Coordinate marketing activities for assigned strategic business units or areas, spanning customer engagement, sales enablement, market awareness, lead generation and market intelligence.
• Implement marketing plans and manage associated marketing activities.
• Develop marketing campaigns in collaboration with other marketing and business leaders, including evaluation of marketing plans and development of strategies to respond to changing market and competitive conditions.
• Understand and interpret customer and sales data to identify opportunities in market and drive sales growth.
• Recommend methods for developing existing or related markets and expanding into new ones.
• Keep informed of new marketing approaches and products, services, and solutions offered by competitors.
• Utilize Wesco’s project management system to ensure timely execution of projects and role clarity of creative department.
• Ensure scheduled programs are completed on time and on budget and communicate results, best practices, and successes.
• Contribute to driving profitable growth of targeted businesses by consistently ensuring that marketing programs remain aligned with corporate, business unit and strategic supplier partner priorities.

Qualifications

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