Director, Acquisition Marketing

Director, Acquisition Marketing

Join us on our mission to become the #1 retail trading platform in the world. Welcome to the dynamic world of NinjaTrader! As an industry-leading trading platform and futures broker, we're on a mission to empower traders to take control of their financial destiny. How do we do it? We provide cutting-edge products and services that enhance the trading journey. Whether a seasoned pro or just starting out, NinjaTrader equips traders with award-winning software and brokerage services to navigate the world's leading financial markets with confidence.

Our growth story is nothing short of exhilarating. Over the last 20 years, NinjaTrader has been dedicated to understanding and supporting traders on their journey toward trading triumph. In the last five years alone, our user base has grown by 400% to over 1.9 million users and we have become the number one rated futures brokerage worldwide. But we're not stopping there. We're constantly evolving, pushing boundaries, and modernizing the futures industry. Our commitment to innovation means users will always have access to dynamic tools, real-time support, and a community of like-minded traders.

Join us as we redefine what's possible in trading, advocate for our customers, and continue our journey toward becoming the world's top retail-focused trading platform in the world.

What you'll do :

As Director, Acquisition Marketing at NinjaTrader, you will lead a high-performance acquisition engine and be at the tip of the spear for efficient core growth. You will manage and mentor a team, drive existing channels, and develop new ones. This is a highly impactful role where you will be key to delivering ongoing customer expansion and bottom-line results.

In this role you will :

• Oversee paid channels to build a diversified, efficient, scalable, and high-performing B2C growth engine
• Oversee a robust channel mix including Digital, Mobile, Social, Partner, and Affiliate channels
• Own execution of paid marketing support for product launches, competitions, promotions, and other major company initiatives
• Manage a large budget and ensure Growth Marketing hits acquisition targets with deep fluency in CPA, CAC, and LTV
• Optimize marketing mix using marginal CAC analysis
• Use marketing results, market trends, competitive intelligence, and user insights to inform sharp, data-driven decisions
• Foster a culture of rigorous experimentation
• Manage a high-performing marketing team and external agencies by providing strategic guidance, coaching, and clear accountability
• Ensure Growth Marketing has strong relationships with key platform and vendor partners while staying abreast of new ideas, developing tactics, and emerging technologies

What you'll need :

Bonus points for :

Compensation :

The salary range for this role is $160,000 - $180,000. In addition, this position will also receive an annual target bonus of up to 15%. Bonus pay at NinjaTrader is based on individual performance (50%) as well as company / team performance (50%). Salary and bonus earnings are only two components of the total compensation package offered by NinjaTrader. NinjaTrader offers a 401K plan through ADP under which the company will match up to 3.5% of employee contributions. Annual PTO allowance begins at 20 days per year (some positions may qualify for more) plus seven paid holidays. Additional details on our total compensation package and benefits are listed below.

Our Core Benefits Include :

Location : This role is based in Chicago, IL. There may be remote flexibility for exceptional candidates in the following states : California, Colorado, Florida, Illinois, Indiana, Minnesota, New York, North Carolina, Ohio, Oregon, South Carolina, Texas, Utah, Virginia, Washington, Wisconsin, New Jersey, Pennsylvania.

We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.