Vice President, Paid Search & Social (CPG)

Paid Search Vice President

Spark Foundry is a global media agency that exists to bring HEAT Higher Engagement, Affinity, and Transactions to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention, to care more about our clients' brands, and to buy more products and services from them. Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Media, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world's best and most beloved brands and companies. With a bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry's best talent, with one of the best retention rates in the industry. And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today's challenges, and also poised to create meaningful careers in the years to come.

Overview

The Paid Search Vice President will have responsibility for the growth, management, retention, and satisfaction of a portfolio of key accounts. The ideal candidate will have a demonstrated ability to lead clients strategically and tactically in search marketing. They will oversee a team in the conception and delivery of innovative, business-building, search marketing solutions to include organic and paid optimization, evolving search platforms, and advanced analytics. The Vice President will also provide engagement leadership, develop senior level client relationships, and will serve as an expert and trusted advisor to assigned clients. Proven account management, leadership, and experience in an agency environment is essential.

Responsibilities

Role Objectives : Product :

• Overall control of workflow and assigned responsibilities within their group.
• Ensure projects are produced completely, correctly, and efficiently.
• Set strategic principles for client search initiatives based on objectives.
• Develop action plans for achieving and measuring campaign success including determining key metrics and processes for measurement and optimization.
• Evaluate and recommend full spectrum of search alliances, including all appropriate partners, search platforms, bid and campaign management tools.
• Work with strategic planning, digital planning and outside ad agencies to ensure paid search complements all client marketing activity.
• Keep clients and agency counterparts informed on latest developments in the industry.
• Grow agency paid search business through new business wins and organic client growth.
• Involved in client and inter-agency education of paid search and will be responsible for developing intellectual capital, including best practices, case studies, and official agency points-of-view.

People :

Clients :

Qualifications

Minimum Qualifications :

Additional Information :

Our Publicis Groupe motto "Viva La Diffrence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. Compensation Range : $146,490 - $230,460 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer / temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 01 / 16 / 2026. All your information will be kept confidential according to EEO guidelines.