Channel Marketing Specialist
Reports to Manager Title : Mktg & Communications Manager
Location : Wauwatosa WI; Radnor PA; or Home-Based
Job Summary
The Channel Marketing Coordinator plays a key role in supporting the execution of marketing initiatives and partner programs that drive brand visibility partner engagement and sales growth. This role includes coordinating marketing campaigns managing partner communications and planning events such as trade shows webinars and partner training sessions on time on budget and on brand and message. This role assumes all responsibilities for communication to customers on matters of new products pricing and SKU revisions including list creation and management. Responsible for establishing in-house connection with our customers building and strengthening relationships and responding to various requests.
Essential Duties & Responsibilities :
Channel Marketing Support - 60%
Collaborate with distributor retail and OEM channels to drive channel engagement in bringing Bostiks brand voice and value to the market
Partner Engagement
Marketing & Campaign Support
Reporting & Analysis
Event execution 20%
Execute market and customer tradeshows and events on time on budget and brand and message
Cross-Functional Collaboration 20%
Minimum Qualifications and Education Required
Min Years of Experience
2-4 years of experience in marketing coordination with experience in the retail environment.
Education and area of focus
Bachelors degree in Marketing Communications Business or a related field.
Competencies -Knowledge Skills & Abilities
Physical Demands / Working Conditions
Must be able to remain in a stationary position 50% of the time
#LI-SG1
Required Experience :
IC
Key Skills
Digital Marketing,Marketing,Google Analytics,Pardot,HTML5,MailChimp,Marketing Automation,Salesforce Marketing Cloud,HubSpot,Responsys,Email Marketing,Social Media Management
Employment Type : Full Time
Experience : years
Vacancy : 1
Marketing Specialist • Wauwatosa, Wisconsin, USA