Nearmap is seeking an experienced and strategic Vice President of Global Growth Marketing to lead the organizations demand generation and revenue growth strategy. Operating at a senior leadership level this role is responsible for developing and executing a scalable growth marketing framework that directly contributes to company-wide business outcomes.
The Vice President will participate in enterprise-level strategic planning and decision making demonstrating mastery of marketing and growth strategy and how it fits within Nearmaps overall business and competitive environment. As a key member of the Marketing leadership team this individual will translate Nearmaps corporate objectives into actionable marketing plans ensuring clear alignment across Marketing Sales RevOps and Product functions.
This leader will guide multiple integrated teams through subordinate managers fostering operational discipline and measurable performance. The role requires sound judgment in resource allocation investment prioritization and long-term planning that drives sustainable business growth.
Key Responsibilities :
Strategic Leadership & Business Alignment
- Define and own the global growth and demand marketing strategy aligned to revenue and pipeline goals
- Participate with senior leadership in enterprise-wide planning influencing multi-year business strategies and investment priorities
- Build mentor and empower high-performing teams across campaign management ABM digital marketing and marketing operations
- Make final decisions on functional strategy and implementation to ensure operational effectiveness and organizational alignment
- Demonstrate sound judgment in long-term planning resource allocation and market prioritization to drive sustainable business growth
Revenue Growth and Pipeline Contribution
Own marketings contribution to Sales Qualified Pipeline and revenue targets with full accountability for measurable outcomesDrive Sales Accepted Lead generation focused on quality conversion and sales partnership Translate overall business strategy into actionable marketing frameworks that accelerate pipeline velocity and expand into high-value marketsDevelop scalable forecasting attribution and ROI models that clearly demonstrate marketings business impactAddress complex and ambiguous challenges by designing new methodologies performance criteria and scalable approaches that advance organizational growthCampaign Management
Lead integrated data-driven campaigns that scale awareness engagement and conversion across all digital and offline channels Oversee the digital strategy ensuring campaigns are optimized for reach engagement and conversion throughout the buyer journey
Partner with Product Marketing Content and Sales Enablement to ensure campaigns are differentiated targeted and sales-ready
Collaborate with RevOps and Marketing Operations to optimize MarTech systems such as Marketo Salesforce and Apollo ensuring data accuracy and operational rigor
Operate with a deep analytical mindset applying insight and continuous optimization to improve ROI funnel visibility and campaign efficiency
Cross-Functional Collaboration and Leadership Impact
Build consensus across diverse stakeholder groups and influence at the highest organizational levels to achieve unified go-to-market outcomesPartner with Finance RevOps and Executive leadership on performance reporting budget management and strategic investment planningDirect multiple functional teams through subordinate leaders ensuring strategic alignment executional excellence and budget stewardshipLead through influence to foster operational alignment and excellence across Marketing and adjacent GTM functionsExperience :
10 or more years of progressive B2B marketing experience including at least 5 years leading growth or demand generation in a SaaS or high-growth technology environmentProven record of building and leading high-performing marketing organizations that deliver measurable pipeline and revenue impactDemonstrated experience driving marketing and sales alignment pipeline acceleration and campaign effectivenessDeep expertise across campaign management ABM marketing operations and digital channelsPrior success managing large-scale budgets and influencing multi-year business planning at the executive levelSkills :
Advanced knowledge of marketing and sales technology ecosystems including Marketo Salesforce ABM platforms and analytics toolsStrong analytical and financial acumen with expertise in pipeline forecasting attribution and ROI modelingAbility to develop and operationalize scalable marketing frameworks processes and evaluation methodologiesExceptional communication and stakeholder management skills with the ability to influence senior leadership and cross-functional peersStrategic thinker with deep operational discipline capable of turning vision into measurable resultsStrategic data-driven and outcomes-focused with a strong bias for executionCollaborative and persuasive leader who thrives on cross-functional partnership and team empowermentConfident decision-maker with sound judgment and the ability to navigate complex or ambiguous challengesInnovative problem solver who drives improvement through creativity and rigorInspires trust and accountability while fostering a culture of excellence and continuous growthQualifications :
Bachelors degree in Marketing Business Communications or a related field requiredMasters degree (MBA or equivalent) preferredAdditional Information :
Why youll love working at Nearmap :
We move fast and work smart; often wearing multiple hats. We adapted to remote working with ease and are continually looking at ways to improve. Were proud of our inclusive supportive culture and maintain a safe environment where everyone feels a sense of belonging and can be themselves.
At Nearmap you can chart your own career path and see where our journey together might take you. With complex and fascinating work to challenge and inspire you you might be surprised by the opportunities you discover. Weve got so much more to sharecome and explore with us!
Nearmap does not accept unsolicited resumes from recruitment agencies and search firms. Please do not email or send unsolicited resumes to any Nearmap employee location or address. Nearmap is not responsible for any fees related to unsolicited resumes.
Remote Work : Yes
Employment Type : Full-time
Key Skills
Access,Accomodation,Electrical Commissioning,Customer Support,CRM,Application Engineering
Experience : years
Vacancy : 1