Director of Communications & Marketing

Director Of Communications & Marketing

Salary : $94,500.00 - $95,800.00 Annually

Location : Denver, CO

About The Colorado Community College System

The Colorado Community College System (CCCS) is hiring a Director of Communications & Marketing to join our System Office's Public & Legislative Affairs department. The Marketing & Communications team plays a central role in advancing CCCS's mission by communicating its value, supporting advocacy efforts, and elevating CCCS's visibility and influence across the state and beyond. We're looking for a strategic storyteller who can bring their marketing expertise to our mission-driven organization. If you are looking for an opportunity to work on statewide communications that advocate for the largest institution of higher education in Colorado, this position may be for you! CCCS provides generous leave, excellent benefits, and flexible work schedules, including hybrid-remote work within the state of Colorado.

Responsibilities

As the Director of Communications & Marketing, you will oversee the daily operations of the MarCom division and lead the development and execution of a comprehensive communications and marketing strategy that reflects CCCS's mission. This position supervises two Marketing Managers.

• Advance CCCS's strategic communications and marketing agenda by building out and overseeing campaign planning and execution.
• Writing stories and managing storytelling.
• Guiding content development.
• Ensuring alignment with CCCS's strategic plan, editorial calendar, and system priorities.
• Serve as a senior advisor on communications strategy to the Chancellor and CCCS leadership.
• Manage the MarCom department budget as well as make informed recommendations with regard to how to spend funds in marketing budgets for other System Office departments receiving MarCom support, ensuring fiscal responsibility, transparency, and measurable ROI.
• Oversee and manage external vendors, ensuring deliverables align with CCCS's brand standards, timelines, strategic objectives, and contract requirements.
• Lead the creation of compelling narratives that communicate CCCS's statewide impact on learners, communities, and the economy.
• Take the lead on the creative direction of the CCCS editorial calendar, ensuring cohesive storytelling across traditional, digital, and social platforms.
• Write and edit communications including press releases, speeches, blogs, and high-profile publications. Issue work to the Marketing Managers as it relates to communications.
• Manage and grow audience engagement for CCCS storytelling across all platforms, developing and implementing strategies to reach new audiences, expand subscriber and follower bases, and extend the reach of CCCS's messages across the state and beyond.
• Serve as alternate Public Information Officer and serve as a resource to college public information officers by providing technical assistance and leadership.

Minimum Qualifications

Bachelor's degree in communications, marketing, journalism, or other related field from an accredited college or university. Relevant education and / or experience in addition to that below may substitute year-for-year for the required degree. Five years leading strategic communications and marketing efforts for a large organization, preferably in higher education, government, workforce development, or public-sector communications. Experience in public / media relations, strategic writing, and crisis communications. Experience with digital engagement strategies, SEO, and analytics.

Work Location / Travel Expectations

This position is located at CCCS System Office : 9101 E. Lowry Blvd., Denver, CO 80230. Weekly travel is expected for on- and off-site meetings and events. Alternative work arrangements, including flexible schedules and remote work may be available. All work must be completed in the state of Colorado.