Product Marketing Manager

Product Marketing Manager

It's an exciting time at Crossbeam. We built our company on a simple but powerful realization : partner ecosystems hold untapped potential to transform how companies go to market. That insight became a movement, now embraced by more than 30,000 companies using Crossbeam to unlock new data, build new growth engines, and provide powerful new market context to their AI agents. We're scaling with speed, focus, and a vision that's reshaping the future of go-to-market, backed by top-tier investors like Andreessen Horowitz, Insight Partners, Redpoint, FirstMark, Salesforce Ventures, and HubSpot Ventures (yep, the biggest CRMs are investing in the future of go-to-market).

The opportunity ahead is exciting, and we're pursuing it with curiosity, high standards, and a shared commitment to doing the best work of our careers.

What is Crossbeam?

Crossbeam is the first and largest Ecosystem Revenue Platform. We act as an escrow service for data, allowing companies to find overlapping customers and prospects with their partners while keeping the rest of their data private and secure. Companies use this data to sell more effectively, market to the right audiences, build the right products, collaborate with their service partners, generate demand, inform M&A, and more. This has created an entirely new way of doing business called "Ecosystem-Led Growth" or ELGand it works : 40% of our customers' closed deals come from their ecosystem.

Where you come in :

We're growing our Product Marketing team and looking for a strong, thoughtful PMM to help our fast-growing platform speak the language of the market. In this role, you'll help shape how we position and go to market with our newest innovations in data, AI, and Ecosystem Intelligence. You'll own launches, build messaging from scratch, and work cross-functionally to make sure what we're building resonates with the right people.

You'll join a small but mighty PMM team that's known for rolling up our sleeves, partnering closely with product and GTM, and telling compelling stories that cut through the noise. If you love translating complexity into clarity, launching things that matter, and working on products that sit at the intersection of data, AI, and go-to-market, this one's for you.

Responsibilities Include :

• Own messaging, positioning, and GTM strategy for key product areas especially those focused on AI workflows, ecosystem signals, and data integrations. You'll help shape the future of our platform narrative and translate complex capabilities into clear, compelling value for GTM teams.
• Lead product launches from start to finish working cross-functionally to craft messaging, build content, drive adoption, and support post-launch growth across every channel.
• Build customer-facing content (decks, landing page copy, in-app communication) and internal enablement (launch playbooks, talk tracks, demo outlines).
• Use data to evaluate what's working (and what's not). You'll optimize messaging and GTM tactics based on feedback, adoption metrics, and experimentation.
• Stay close to the market. You'll monitor competitors, trends, and customer needs and use those insights to shape GTM strategies, pricing, packaging, and positioning.
• Identify and work closely with relevant partners to accelerate product growth trajectory and amplify value to customers.
• Appear publicly at product webinars, industry panels, and other events to spread Crossbeam's awareness and messaging.
• Influence our Product roadmap by infusing marketing data and strategic insights into our Product prioritization work.
• Collaborate across Product, Engineering, Marketing, Sales, and Customer Success to create high-impact work that moves the business forward.

These are some of your traits :

Bonus points (not required) :

Interview Process :

We go through the same interview steps for all candidates to ensure equity in our hiring process. Our process is designed to learn as much about each candidate as possible, as well as to give candidates access to our team and learn about what it's like to be a team member at Crossbeam. Topics will range from technical skills to problem-solving approaches and collaboration :

What Excellence Looks Like

At Crossbeam, excellence means :

Benefits

This is a salaried