Senior Marketing Manager Enterprise Networking

Senior Marketing Manager

We are seeking a dynamic Senior Marketing Manager to lead marketing initiatives for our Enterprise Networking practice. This role is central to driving focused engagement and brand awareness across large enterprises in various industries. As a senior member of the marketing team, you will build and execute high-impact marketing programs that align with sales priorities and elevate Black Box's presence in various industries for enterprise networking solutions. You'll collaborate closely with Sales, Solutions Engineering, and Global Marketing to showcase how our networking solutions & services enable future-ready network connectivity.

Key Responsibilities :

• Enterprise Networking Marketing Strategy : Develop and execute a comprehensive marketing plan tailored to buyer personas and solution offerings. Leverage ABM marketing tactics to help sales uncover new opportunities and support enterprise sales.
• Campaign Development & Execution : Build integrated, multi-channel campaigns (digital, email, events, content syndication) to influence decision-makers across target accounts and drive engagement through the buyer journey.
• Event & Conference Engagements : Lead our presence at select events, including content planning, speaking engagements, booth presence and follow-up strategy. Support roadshows, roundtables, and partner events to increase touchpoints and pipeline influence.
• Content Alignment : Partner with the content team to shape compelling, insight-driven messaging and assets that speak to IT decision-makers. Identify content needs and deliver assets such as case studies, blogs, whitepapers, or presentations.
• Sales Enablement : Develop and maintain collateral, battlecards, and pitch decks that equip sales teams with tools to engage technical and executive stakeholders. Work closely with sales subject matter experts on content creation.
• Data & Performance Analysis : Track and report on key KPIs including campaign ROI. Continuously optimize programs based on performance data and feedback.

Qualifications :