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Senior Marketing Agency Manager- Paid Media Planning and Strategy
Senior Marketing Agency Manager- Paid Media Planning and StrategyEdward Jones • St Louis, MO, United States
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Senior Marketing Agency Manager- Paid Media Planning and Strategy

Senior Marketing Agency Manager- Paid Media Planning and Strategy

Edward Jones • St Louis, MO, United States
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Want a meaningful career where you can make a difference? Edward Jones sounds perfect for you.

Collaboration. Autonomy. Opportunity. Words our headquarters associates use when talking about working at Edward Jones. Words that describe what it's like being part of a firm where everyone is aligned toward a singular focus : serving the client. And everyone is working to make the firm better together - as they grow as individuals. If these words resonate with you, we should talk.

Job Overview

Position Schedule : Full-Time

This job posting is anticipated to remain open for 30 days, from 29-Oct-2025. The posting may close early due to the volume of applicants.

The Senior Marketing Agency Manager plays a pivotal role in leading external agencies to develop and execute high-impact marketing strategies and campaigns that drive measurable outcomes for the firm, its clients, prospects, and branch teams. This role demands a strategic thinker with deep expertise in paid media planning and performance optimization, strong business acumen, and the ability to translate complex business goals into actionable marketing initiatives.

What you'll do...

  • Strategic Leadership :

Develop and lead differentiated go-to-market paid media strategies for firm-wide and segment-specific initiatives. Ensure alignment with business, market, and practice management objectives.

  • Agency Management :
  • Manage multimillion-dollar budgets and external agency relationships. Hold agencies accountable for delivering high-quality, performance-driven work on time and within budget.

  • Paid Media Execution :
  • Oversee paid media campaigns across channels including linear TV, YouTube, CTV, digital audio, paid social, programmatic, paid search, and custom sponsorships. Ensure campaigns are audience-targeted, data-informed, and integrated with broader marketing efforts.

  • Audience & Data Insights :
  • Leverage complex data sets and insights to define audience segments, personalize messaging, and optimize media mix. Apply competitive intelligence to refine positioning and strategy.

  • Performance Measurement :
  • Partner with analytics teams to evaluate campaign effectiveness using A / B testing, multivariate testing, predictive analytics, and attribution models (CMM, MTA). Continuously refine strategies to improve ROI.

  • Cross-Functional Collaboration :
  • Build strong relationships with internal stakeholders across brand, digital, product, compliance, and analytics teams. Ensure seamless integration of agency work with enterprise brand marketing (EBM) initiatives.

  • Innovation & Trend Monitoring :
  • Stay ahead of industry trends, emerging technologies, and competitor activities. Identify opportunities to enhance campaign performance and client experience through new tools and platforms.

    Edward Jones' compensation and benefits package includes medical and prescription drug, dental, vision, voluntary benefits (such as accident, hospital indemnity, and critical illness), short- and long-term disability, basic life, and basic AD&D coverage. Short- and long-term disability, basic life, and basic AD&D coverage are provided at no cost to associates. Edward Jones offers a 401k retirement plan, and tax-advantaged accounts : health savings account, and flexible spending account. Edward Jones observes ten paid holidays and provides 15 days of vacation for new associates beginning on January 1 of each year, as well as sick time, personal days, and a paid day for volunteerism. Associates may be eligible for bonuses and profit sharing. All associates are eligible for the firm's Employee Assistance Program. For more information on the Benefits available to Edward Jones associates, please visit our benefits page.

    Hiring Minimum : $99200

    Hiring Maximum : $168900

    Read More About Job Overview

    Skills / Requirements

    What you'll need...

  • Bachelor's degree in Marketing, Advertising, Business, or related field
  • 8+ years of experience managing external agencies and leading paid media strategy, preferably in regulated industries (e.g., financial services, banking, insurance)
  • 7+ years of hands-on experience in paid media planning and execution across multiple channels
  • Proven success managing large budgets and delivering measurable business outcomes
  • Deep understanding of agency operations and ability to secure top-tier agency talent
  • Proficiency in media planning and analytics tools (e.g., Google Analytics, Tableau, MRI / Simmons, Marketing Mix Models)
  • Expertise in audience segmentation, personalization, and omnichannel journey design
  • Strong knowledge of attribution models and campaign performance measurement
  • What will make you stand out...

  • Experience with CMM or MTA models for media mix optimization
  • Strong analytical and strategic thinking skills
  • Excellent communication and stakeholder management abilities
  • Ability to thrive in a fast-paced, matrixed environment
  • Candidates that live within in a commutable distance from our Tempe, AZ and St. Louis, MO home office locations are expected to work in the office three days per week, with preference for Tuesday through Thursday.
  • Current INTERNAL home-based associates : While this role is posted as hybrid, if selected and accepted, you may retain your home-based status . Edward Jones intends in good faith to continue offering the role as home-based, though future business or regulatory needs may require on-site work.

    Read More About Skills / Requirements

    Awards & Accolades

    At Edward Jones, we are building a place where everyone feels like they belong. We're proud of our associates' contributions to the firm and the recognitions we have received.

    Check out our U.S. awards and accolades : Insights & Information Blog Postings about Edward Jones

    Check out our Canadian awards and accolades : Insights & Information Blog Postings about Edward Jones

    Read More About Awards & Accolades

    About Us

    Join a financial services firm where your contributions are valued. Edward Jones is a Fortune 500 company where people come first. With over 9 million clients and 20,000 financial advisors across the U.S. and Canada, we're proud to be privately-owned, placing the focus on our clients rather than shareholder returns.

    Behind everything we do is our purpose : We partner for positive impact to improve the lives of our clients and colleagues, and together, better our communities and society. We are an innovative, flexible, and inclusive organization that attracts, develops, and inspires performance excellence and a sense of belonging.

    People are at the center of our partnership. Edward Jones associates are seen, heard, respected, and supported. This is what we believe makes us the best place to start or build your career.

    View our Purpose, Inclusion and Citizenship Report.

    Fortune 500, published June 2024, data as of December 2023. Compensation provided for using, not obtaining, the rating.

    Edward Jones does not discriminate on the basis of race, color, gender, religion, national origin, age, disability, sexual orientation, pregnancy, veteran status, genetic information or any other basis prohibited by applicable law.

    #LI-HO

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    Manager Paid Media • St Louis, MO, United States

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