Paid Ads SpecialistLago • Boise, ID, US
Paid Ads Specialist
Lago • Boise, ID, US
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- serp_jobs.job_card.full_time
job_description.job_card.job_descriptionAudit listings, storefront, and PPC campaigns Scale revenue from ~$20K / month to 6 figures / month through performance-driven strategies Own the full digital marketing paid channels : strategy, execution, reporting Collaborate with internal creatives to produce high-performing assets Understand and optimize the full conversion funnel from ad click to upsell Understand and participate in the development of cross sells, up sells, and down sales Maximize AOV (average order value), ROAS (return on ad spend), and CAC (customer acquisition cost), and LTV values (Life Time Value) Report weekly / monthly performance and insights Identify performance gaps and close them with clear, confident execution
Paid Ads Specialist
Lago is seeking a proactive and strategic Paid Ads Specialist with a combined background in strategizing, building out, and implementing ads on Facebook, Amazon, Google, and more with experience in leading growth across our digital sales channels. This role will be responsible for developing, maintaining, and scaling our ads on these platforms, optimizing PPC performance, and driving traffic through paid media. You'll collaborate closely with our creative team, analyze performance data, and implement high-impact strategies to take our brand from ~$20K / month on of paid marketing revenue to 6-figures and beyond. Ideal for someone entrepreneurial, data-savvy, and ready to own the digital growth roadmap.
Key Responsibilities
Paid Ads Management
- Launch and optimize Meta, YouTube, TikTok, and Amazon campaigns
- Drive traffic to key sales channels of Shopify and Amazon and support brand awareness through ads
Growth Strategy & Execution for Shopify and Amazon
Creative & Funnel Strategy
Performance Analysis & Insight
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Paid Ads Specialist • Boise, ID, US
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