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MarTech Delivery Lead
MarTech Delivery LeadHobbsnews • San Francisco, CA, United States
MarTech Delivery Lead

MarTech Delivery Lead

Hobbsnews • San Francisco, CA, United States
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We are :

Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution : growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of life through the unlimited potential of imagination, technology and intelligence. Visit us at www.accenture.com / song.

You are :

MarTech leader and solution architect who blends technical depth with functional consulting skills. You bring hands‑on expertise in marketing automation, Customer Data Platforms (CDP) and architecture, data and integrations architecture, while also advising on emerging areas such as GenAI‑and‑agentic driven marketing journeys, personalization, and campaign optimization.

The Work :

  • Provide techno‑functional leadership for onshore and offshore teams across marketing automation, CDPs, campaign activation, and advanced analytics.
  • Translate complex MarTech requirements into scalable, integrated solutions that align with client business goals.
  • Design and implement solutions leveraging CDPs for unified profile and data management as well as GenAI and agentic tools for campaign generation, audience segmentation, and content personalization.
  • Oversee marketing technology administration : campaign migrations, environment upgrades, and access management.
  • Partner with client IT / tech teams to deliver integrations across CRM, CDP, source systems, data environments, and cloud platforms.
  • Lead and coach global delivery teams during escalations, issue resolution, and peer reviews.
  • Drive continuous improvements in marketing automation, single view of the customer enterprise adoption, and AI / GenAI enablement.
  • Support new business efforts, leading the application of GenAI‑and‑agentic based technical solutions to support marketing transformation with client executives.

Here’s what you need :

10+ years of experience in marketing technology and operations, including :

  • Hands‑on expertise in one or more marketing automation tools (Adobe Campaign, Salesforce Marketing Cloud, Oracle CRM, Eloqua, Marketo).
  • Experience designing and delivering Customer Data Platform solutions (Adobe RT‑CDP, Salesforce Data Cloud, or similar).
  • Exposure to GenAI applications in marketing (content generation, predictive segmentation, offer decisioning engines, agentic architecture).
  • Strong techno‑functional background : solution architecture, data modeling, integrations, and cloud‑based solutions.
  • Experience leading large global teams and marketing transformation initiatives.
  • Bonus points if you have :

  • Strong communication and client‑facing skills, including C‑level interactions.
  • Certifications in B2C / B2B marketing platforms for Salesforce, Adobe, cloud providers (e.g., Google, Microsoft, AWS, Databricks) or other CDP platforms.
  • Cross‑industry experience (e.g., High Tech, Healthcare and Life Sciences, Comms and Media, CPG and Retail, Financial Services).
  • Experience with DMPs / DSPs, data visualization (Tableau, PowerBI), and web analytics (Google, Adobe).
  • MBA or equivalent advanced degree.
  • Advanced skills in SQL, HTML for email, JavaScript.
  • Compensation :

    Compensation at Accenture varies depending on a wide array of factors, which may include but are not limited to the specific office location, role, skill set, and level of experience. As required by local law, Accenture provides a reasonable range of compensation for roles that may be hired as set forth below. We accept applications on an on‑going basis and there is no fixed deadline to apply.

    Information on benefits :

    Information on benefits is here.

    Role Location / Annual Salary Range :

    California $132,500 to $302,400

    Cleveland $122,700 to $241,900

    Colorado $132,500 to $261,300

    District of Columbia $141,100 to $278,200

    Illinois $122,700 to $261,300

    Maryland $132,500 to $261,300

    Massachusetts $132,500 to $278,200

    Minnesota $132,500 to $261,300

    New York / New Jersey $122,700 to $302,400

    Washington $141,100 to $278,200

    Requesting an Accommodation :

    Accenture is committed to providing equal employment opportunities for persons with disabilities or religious observances, including reasonable accommodation when needed. If you are hired by Accenture and require accommodation to perform the essential functions of your role, you will be asked to participate in our reasonable accommodation process. Accommodations made to facilitate the recruiting process are not a guarantee of future or continued accommodations once hired. If you would like to be considered for employment opportunities with Accenture and have accommodation needs such as for a disability or religious observance, please call us toll free at 1 (877) 889-9009 or send us an email or speak with your recruiter.

    Equal Employment Opportunity Statement :

    We believe that no one should be discriminated against because of their differences. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law. Our rich diversity makes us more innovative, more competitive, and more creative, which helps us better serve our clients and our communities. For details, view a copy of the Accenture Equal Opportunity Statement. Accenture is an EEO and affirmative action employer of veterans / individuals with disabilities. Accenture is committed to providing veteran employment opportunities to our service men and women.

    Other Employment Statements :

    Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States.

    Candidates who are currently employed by a client of Accenture or an affiliated Accenture business may not be eligible for consideration.

    Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process. Further, at Accenture a criminal conviction history is not an absolute bar to employment. The company will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. Additionally, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the company's legal duty to furnish information.

    California requires additional notifications for applicants and employees. If you are a California resident, live in or plan to work from Los Angeles County upon being hired for this position, please click here for additional important information.

    Please read Accenture’s Recruiting and Hiring Statement for more information on how we process your data during the recruiting and hiring process.

    We work with one shared purpose : to deliver on the promise of technology and human ingenuity. Every day, more than 775,000 of us help our stakeholders continuously reinvent. Together, we drive positive change and deliver value to our clients, partners, shareholders, communities, and each other.

    We believe that delivering value requires innovation, and innovation thrives in an inclusive and diverse environment. We actively foster a workplace free from bias, where everyone feels a sense of belonging and is respected and empowered to do their best work.

    At Accenture, we see well‑being holistically, supporting our people’s physical, mental, and financial health. We also provide opportunities to keep skills relevant through certifications, learning, and diverse work experiences. We’re proud to be consistently recognized as one of the World’s Best Workplaces™.

    Join Accenture to work at the heart of change. Visit us at www.accenture.com.

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