VP, Data Science

VP, Data Science

SeaWorld is a world-renowned leader in the themed-park and entertainment industry. Our success is built on a passion for caring for animals and a dedication to delivering positive, memorable experiences to people from around the world. We're also committed to helping ambitious people achieve their professional best. We're always seeking exceptionally skilled and knowledgeable individuals to join our team.

Onsite : Miami, FL

As the VP, Data Science, you will lead the development and deployment of advanced AI-driven predictive models, self-service analytics platforms, and agentic AI solutions. You'll play a critical role in optimizing audience segmentation, marketing investment, and real-time guest engagement to drive revenue growth and enhance the overall guest experience at United Parks & Resorts.

Key Responsibilities :

Predictive & Prescriptive Modeling

Develop, test, and operationalize predictive and prescriptive models to enable right audience, right message, right channel marketing execution :

• Ticket & Pass Prediction Identify customers likely to purchase a Pass, Fun Card, Multi-Day, or Single-Day Ticket to optimize targeting and creative execution.
• Guest Interest Classification Predict whether a guest is an Animal Lover, Thrill Seeker, or Foodie to tailor marketing creative, landing pages, and post-purchase engagement.
• Customer Lifetime Value (LTV) & Churn Prediction Forecast LTV to inform Customer Acquisition Cost (CAC), prospect targeting, win-back strategies, and lapse / churn risk management.

AI-Powered Learning Platforms & Self-Service Tools

Build AI-driven learning tools to empower corporate and park teams with real-time, data-driven decision-making capabilities :

Agentic AI for Marketing & Revenue Optimization

Drive agentic AI exploration, testing, and productionalization to automate real-time marketing decisions and revenue strategies :

Preferred Qualifications :

The perks of the position :

EEO Employer :

SEAWORLD PARKS & ENTERTAINMENT IS AN EQUAL OPPORTUNITY EMPLOYER. ALL APPLICANTS WILL BE CONSIDERED WITHOUT REGARD TO AGE, RACE, COLOR, RELIGION, SEX, NATIONAL ORIGIN, SEXUAL ORIENTATION, PREGNANCY, GENDER IDENTITY OR EXPRESSION, DISABILITY OR COVERED VETERAN STATUS.