JOB RESPONSIBILITIES : Identify influencer partnership opportunities to reach new audiences and support the Communications and Digital Marketing Manager with influencer relationship management, logistics, and engagements Continually track social acceleration and engagement against KPIs Stay in-the-know on digital and social trends, and share insights and findings with the brand team Management and allocation-planning of Marketing’s Point of Sale materials and swag inventory Coordinate outgoing Marketing product shipments and act as point-of-contact for collaborators throughout project life cycles including brands, influencer partners, media, and the field team Work with vendors for apparel, Point of Sale materials, and other marketing collateral, and project manage the ordering, processing, and distribution of materials Maintain organization and conduct routine refreshing of the brand assets folder with all graphic assets, and act as the liaison for the team’s graphic needs (e.g. sharing bottle renders with Sales, distributing Sale Sheets, etc.) Assist in developing content for sales and marketing presentations and tools Support team with researching regulatory and packaging mandatories Monitor and maintain a record of active projects and team budgets Support on special projects Participate in trade shows as needed Event support during key campaign activation JOB REQUIREMENTS : Bachelor's degree required; recent MBA grad is a plus 1-3 years alcoholic beverage industry experience 1-2 years social media experience with a brand, CPG preferred Excellent written and verbal communication skills and be comfortable working in a productive environment as a hands-on team player who can also operate independently Ability to handle and prioritize multiple tasks Must be highly organized and have a high level of attention to detail Strong computer skills; working knowledge of Microsoft Office required, specifically Outlook, Word, Excel & PowerPoint; Experience with web-based programs and NetSuite or other similar ERP systems a plus Interest in / knowledge of Graphic Design, mechanical files, and packaging design a plus Budget management experience #J-18808-Ljbffr
Marketing Coordinator • Miami, FL, United States