Social Media Manager Job at Timbuk2 in Cypress

Overview Social Media Manager

The Social Media Manager owns the daily presence of our DTC brands (Albany Park, Edloe Finch, X-Chair, Mavix, Timbuk2) across all social platforms. You will craft channel strategy, content calendars, and community engagement while partnering with Brand, Creative, Growth, and eComm teams to deliver a cohesive brand experience and measurable business impact. This hybrid role is based out of our Cypress, CA headquarters and reports to the Director of Brand Marketing. This is a hybrid role, with three days per week onsite (Tue, Wed, Thu) at our Cypress, CA headquarters.

Responsibilities Develop and maintain platform-specific strategies and editorial calendars that align audience, brand, and business goals.

Plan, publish, and schedule content across platforms (Meta, YouTube, TikTok, Pinterest, X, LinkedIn) to maximize reach, engagement, and follower growth.

Oversee community management, bringing in relevant stakeholders internally to engage in conversations and escalate to CX team accordingly.

Track, analyze, and report channel metrics; translate insights into actionable recommendations and share learnings with relevant stakeholders.

Collaborate with Lifecycle Marketing to align social storytelling with email and SMS calendars for launches and promotions.

Partner with the Creative org on campaign-driven and evergreen assets requests, understanding when to bring in external creators and freelancers.

Coordinate with eComm team on necessary landing-page experiences for social.

Work alongside the Brand org to integrate paid, earned, and owned initiatives.

Oversee agencies and freelance creators, setting deadlines, budgets, and KPIs.

Qualifications Bachelor's degree or equivalent; or minimum of six years related experience and / or training; or equivalent combination of education and experience.

5+ years managing multi-platform social programs for DTC or ecommerce brands.

Demonstrated success growing major platforms with measurable results.

Proficiency with social analytics, scheduling tools and asset-editing platforms.

Strong cross-functional communicator experienced in briefs and deliverables.

Must be able to work onsite 3 days a week (Tue, Wed, Thu) at our Cypress, CA headquarters along with core members of the team.

Preferred Qualifications Experience managing external agencies and community management at scale.

Understanding of social commerce and emerging platform features.

Expertise around community management, including brand voice and escalation.

Comfort testing new formats and experimenting with AI-assisted content tools.

Experience working with Influencer and Growth teams to best optimize Social.

Perks and Benefits Competitive Salary : Our compensation philosophy is to be externally competitive, internally fair, and not win or lose on compensation. Salary ranges are developed with the support of national benchmarks and industry best practices that adjust to your cost of labor, years of relevant experience, skill set, and education.

Hybrid Work Schedule : We support employee needs and their work / life balance so we offer the flexibility to work remotely while being onsite as needed for collaboration days.

Health Insurance : We offer a variety of health insurance options (medical, dental, vision, etc.) for all of our team members. Eligible the first month following your start date.

401(k) : We match 100% up to 3% and then 50% of the next 2% deferred.

Time Off : Taking time off to recharge is a must whether it is for your personal health or vacation; paid time off starts accruing day 1.

Observed Holidays : 10 company observed holidays : New Years, MLK, President's Day, Good Friday, Memorial Day, Independence Day, Labor Day, Thanksgiving, Day after Thanksgiving, Christmas Day.

Employee Discounts : We offer discounts to our employees across all of our product lines.

Hit our Numbers Lunch : When we hit our monthly milestones, we all celebrate.

Tuition Scholarships : Partnership with UMASS Global for 10%-20% off tuition for you and / or your family.

About Us It all started in a small warehouse in California with just three employees, a fax machine and a bell that rang out every time a chair came down the conveyor belt. Over 25 years later, Exemplis continues to lead, innovate and disrupt an array of industries through its growing family of brands including SitOnIt Seating, Timbuk2, X-Chair, Maverick, Mavix, Edloe Finch, and Albany Park. From sustainable manufacturing to outreach programs and more, we strive to make a positive impact on everyone we serve. We make sure our people (and their communities) are at the core of our organization. To make a difference, we must be a champion of diversity, inclusion, service and social justice above all else. Are you ready to be a part of something special? We have headquarters, offices and retail stores across the U.S. (plus a variety of flexible work opportunities). Learn more and apply today. Exemplis is an Equal Opportunity Employer and our company adheres to the equal employment opportunity guidelines set forth by federal, state, and local laws. Read our full statement on our careers page.

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