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Director of Marketing

Director of Marketing

PrideStaffFort Lauderdale, FL, US
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Director Of Marketing

PrideStaff Financial, on behalf of a client, is seeking an experienced and professional Director Of Marketing who will lead and oversee all aspects of the company's marketing efforts. Apply today for the in-person Director Of Marketing position.

Responsibilities :

  • Conduct market research to identify selling possibilities and evaluate customer needs
  • Design and manage targeted campaigns through email, social, and advertising to drive new customer acquisition
  • Manage video strategy : create or collaborate on short-form (Reels, TikTok) and long-form (YouTube, webinars) content.
  • Create and schedule automated email sequences for prospect nurturing using tools like ActiveCampaign, Mailchimp, or HubSpot.
  • Prepare and deliver appropriate presentations on products / services
  • Use storytelling, trends, and brand-aligned content to educate, entertain, and engage target audiences.
  • Work with team on client feedback to assist with new feature development
  • Participate on behalf of the company in exhibitions or conferences
  • Implement, manage, and optimize CRM platforms like HubSpot, Salesforce, or Zoho.
  • Optimize ads and landing pages for conversions using analytics tools.

Requirements :

  • Bachelor's degree in marketing, communications, or a related field; Master's degree preferred
  • Proven success managing social and video content that converts
  • Deep understanding of marketing principles, strategies, and best practices.
  • Portfolio showing experience designing and optimizing multichannel lead funnels.
  • Comfortable designing and managing marketing automation workflows.
  • Strong analytical and problem-solving abilities.
  • Self-motivated with a results-driven approach

    • PrideStaff Financial is an equal opportunity employer.

    Compensation / Pay Rate (Up to) : $100,000.00 - $150,000.00

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    Director Of Marketing • Fort Lauderdale, FL, US